LOCAL CULTURE - A SOURCE OF ATTRACTION FOR TOURISM BASED ON TRADITIONS. CASE STUDY, OLTENIA, ROMANIA

• Published in: Quaestus (Timio̦ara) no. 18; pp. 217 - 227
• Main Authors: Teodorescu, Camelia, Szemkovics, Laurentiu-Ştefan, Ducman, Andrei, Panoiu, Iulia, Pop, Vasile
• Format: Journal Article
• Language: English
• Published: Timisoara Dimitrie Cantemir Christian University, Faculty of Management in Tourism and Commerce Tourism 01-04-2021
• Subjects: Case studies; Community; Cultural tourism; Cultural values; Culture; Economic impact; Ethnicity; Families & family life; Field study; Geography; Local economy; Minority & ethnic groups; Tourism; Tourist attractions; Traditions; Romania
• ISSN: 2285-424X; 2343-8134

Local traditions are becoming more and more a tourist attraction. Returning to that tourism-green or more, to the cultural-creative tourist, to the involvement of tourists in processing activities and obtaining some products, using a rudimentary technique acquires an increasing tourist attraction. Oltenia is one of the geographical regions where these "workshops" are still held. They do not only work for tourists, but they exist in many communities, representing a way of life. Precisely this way of life, presented directly, could become a tourist source. Starting from this idea, the authors considered that ethno-creative tourism could represent a viable solution in this case. Thus, the geographic space of the region of Oltenia (the South _ Western part of Romania) has been analysed, having been thus spatially identified small administrative units (villages) in which the ethnicities have been present, as well as their specific creative culture, in the attempt of developing an ethno-creative tourism. The research has been based on an analysis of the ethnicities of this region, on the field study, to which there is added the economic data base at NACE code level-the classification of national economy activities. Following the field study there was obtained data due to the consultation of representative samples: creative artists, tourists and local population, then being processed by specific statistical methods. The cultural tourism based on creativity and traditional values contributes to the emergence of economic multiplier effects. The development of the ethno-creative tourism can mean creating workplaces in a period of economic crisis and a relative social crisis. It can also be considered a de-popularization factor of the cultural identity, which lays an important part in the field of promoting cultural diversity.