A Case Study in Information Delivery to Mass Retail Markets

• Published in: Database and Expert Systems Applications Vol. 1677; pp. 842 - 851
• Main Authors: Kotlyar, Vladimir, Viveros, Marisa, Duri, Sastry S., Lawrence, Richard D., Almasi, George S.
• Format: Book Chapter Conference Proceeding
• Language: English
• Published: Germany Springer Berlin / Heidelberg 1999; Springer Berlin Heidelberg; Springer
• Series: Lecture Notes in Computer Science
• Subjects: Applied sciences; Candidate Product; Computer science; control theory; systems; Exact sciences and technology; Information Delivery; Information systems. Data bases; Memory organisation. Data processing; Picker Order; Proxy Server; Shopping List; Software; System architecture; Information system; Information organization; Relational database; Information processing; Interactive system
• ISBN: 3540664483; 9783540664482
• ISSN: 0302-9743; 1611-3349
• DOI: 10.1007/3-540-48309-8_79

The growth in the capabilities of hand-held computers coupled with improvements in database systems and communication infrastructure have brought us closer to enabling truly ubiquitous access to information. In this paper, we describe the SmartPad system, a software solution in the consumer space, providing consumers with ubiquitous access to interactive shopping. This solution enables end-users to shop remotely using personalized content, searching and selecting in incremental mode and disconnected from the network. This is achieved by combining in-store and on-line transactions, by leveraging current efforts in data mining, and by delivering information through hand-held devices. SmartPad is currently used by several hundred consumers with very encouraging initial feedback.