User-Centered Design in New Product Development: A Case Study in Developing New Sports Earphone

A user-centered new product development process is discussed in this paper. The design of a new sports earphone is illustrated as a case study. User study methods such as questionnaires, survey, interviews and observations are used. Quantitative and qualitative methods are used to create Persona, sc...

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Bibliographic Details
Published in:	2011 International Conference on Computer and Management (CAMAN) pp. 1 - 7
Main Authors:	Nan Tu, Tian Zhang, Qiuyun He, Haofeng Zhang, Yahui Li
Format:	Conference Proceeding
Language:	English
Published:	IEEE 01-05-2011
Subjects:	Companies Ear Interviews Product development Quality function deployment Testing Usability
Online Access:	Get full text
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Summary:	A user-centered new product development process is discussed in this paper. The design of a new sports earphone is illustrated as a case study. User study methods such as questionnaires, survey, interviews and observations are used. Quantitative and qualitative methods are used to create Persona, scenario and discover user requirements. Quality Function Deployment (QFD) method is used to translate the users' requirements into technical requirements. The Analytic Hierarchy Process (AHP) is applied in QFD to quantify the user requirements, relate those elements to overall customer satisfaction goal and evaluate different design alternatives.
ISBN:	9781424492824 1424492823
DOI:	10.1109/CAMAN.2011.5778895