Analysis of social networking services organizations' profit model based on Web2.0

Analysis of social networking services organizations' profit model based on Web2.0

Web2.0 is a new internet application focusing on the interaction with customs and user involvement in the foundation of Web1.0. Social Networking Services (SNS) has been a representative of Web2.0 applications. This paper intends to shed light on reasons of SNS deficit and the way to gain margin by...

Full description

Saved in:
Bibliographic Details
Published in:2014 11th International Conference on Service Systems and Service Management (ICSSSM) pp. 1 - 4
Main Author: Mingming Xie
Format: Conference Proceeding
Language:English
Published: IEEE 01-06-2014
Subjects:
Focusing
innovation
LinkedIn
Organizations
profit
SNS
Web 2.0
web2.0
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:Web2.0 is a new internet application focusing on the interaction with customs and user involvement in the foundation of Web1.0. Social Networking Services (SNS) has been a representative of Web2.0 applications. This paper intends to shed light on reasons of SNS deficit and the way to gain margin by referring to various scholars' research. Two suggestions were made as a conclusion - focusing on targeted clients, and creating diversified investment returns mechanism. And providing the success story of a worldwide famous business network organization - Linkedin as a support evidence, and coming up with some recommendations to the Chinese enterprises in this field.
ISSN:2161-1890
DOI:10.1109/ICSSSM.2014.6943349