Diffusing Against Mature Technology

Diffusing Against Mature Technology

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Bibliographic Details
Published in:Industrial marketing management Vol. 27; no. 4; pp. 293 - 304
Main Authors: Weiss, Joel A., Dale, Bruce C.
Format: Journal Article
Language:English
Published: 01-07-1998
Online Access:Get full text
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Description
ISSN:0019-8501
DOI:10.1016/S0019-8501(97)00062-X