Direct-to-consumer advertising and the learned intermediary

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Bibliographic Details
Published in:Hospital practice (1995) Vol. 33; no. 9; pp. 129 - 130
Main Authors: Fleming, D J, Samuels, K W
Format: Journal Article
Language:English
Published: England 15-09-1998
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Description
Bibliography:ObjectType-Article-1
SourceType-Scholarly Journals-1
ObjectType-Feature-2
content type line 23
ISSN:2154-8331
2377-1003
DOI:10.1080/21548331.1998.11443750