Landowner Adoption of Water Quality Best Management Practices: Motivations and Barriers

Landowner Adoption of Water Quality Best Management Practices: Motivations and Barriers

To assist Extension professionals working in Texas's Little River Watershed with efforts to educate landowners about reducing amounts of bacteria there, we assessed motivations for and barriers to landowners' adopting best management practices (BMPs). We surveyed 275 landowners in the wate...

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Bibliographic Details
Published in:Journal of extension Vol. 57; no. 5
Main Authors: Dewald, Stacey S, Murphrey, Theresa P, Leggette, Holli R, Berthold, Allen, Wagner, Kevin
Format: Journal Article
Language:English
Published: Extension Journal, Inc 01-10-2019
Subjects:
Agricultural Education
Agricultural Production
Animal Husbandry
Barriers
Best Practices
Decision Making
Extension Agents
Familiarity
Hazardous Materials
Land Use
Microbiology
Motivation
Ownership
Participant Characteristics
Social Sciences
Water
Water Quality
Wildlife
Texas
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Summary:To assist Extension professionals working in Texas's Little River Watershed with efforts to educate landowners about reducing amounts of bacteria there, we assessed motivations for and barriers to landowners' adopting best management practices (BMPs). We surveyed 275 landowners in the watershed. Respondents were at least somewhat familiar with nine of 11 identified BMPs. Additionally, they agreed that 10 of 13 listed factors were motivators for adopting BMPs and that six of 14 listed factors were barriers to adopting BMPs. Extension professionals can help landowners move through the innovation-decision process by targeting educational programming and materials to motivations for and barriers to adoption of such practices.
ISSN:1077-5315
1077-5315
DOI:10.34068/joe.57.05.12