The 1.5 Criterion Model of Creativity: Where Less Is More, More or Less

We argue that the future of creativity research should focus on the dual goals of the development of individuals with great creative genius as well as the enhancement of creative activity in society in general. To achieve these goals, we need basic research that will help us better understand the fu...

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Bibliographic Details
Published in:The Journal of creative behavior Vol. 51; no. 4; pp. 281 - 284
Main Authors: Smith, Jeffrey K., Smith, Lisa F.
Format: Journal Article
Language:English
Published: Wiley-Blackwell 01-12-2017
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Summary:We argue that the future of creativity research should focus on the dual goals of the development of individuals with great creative genius as well as the enhancement of creative activity in society in general. To achieve these goals, we need basic research that will help us better understand the fundamental nature of creativity. We describe an approach to creativity that emphasizes novelty over utility.
ISSN:0022-0175
2162-6057
DOI:10.1002/jocb.191