PRS13 Discriminating the Price of a Product Based on the Target Patient Segment by Launching Different Delivery Mechanisms: A Comparison of China, India and Korea

PRS13 Discriminating the Price of a Product Based on the Target Patient Segment by Launching Different Delivery Mechanisms: A Comparison of China, India and Korea

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Bibliographic Details
Published in:Value in health Vol. 15; no. 7; p. A642
Main Authors: Severi Bruni, D, Storer, M
Format: Journal Article
Language:English
Published: Elsevier Inc 01-11-2012
Subjects:
Internal Medicine
Online Access:Get full text
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Description
ISSN:1098-3015
1524-4733
DOI:10.1016/j.jval.2012.08.234