What They Should Tell You About Roadmapping at Business School

What They Should Tell You About Roadmapping at Business School

Roadmapping is a powerful and scalable systems-based approach for supporting strategic alignment within and between organizations. Although established practice in industry, roadmapping is seldom considered in mainstream management research, teaching, and textbooks. To address this gap, this article...

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Bibliographic Details
Published in:IEEE engineering management review Vol. 52; no. 3; pp. 10 - 16
Main Author: Phaal, Robert
Format: Journal Article
Language:English
Published: New York IEEE 01-06-2024
The Institute of Electrical and Electronics Engineers, Inc. (IEEE)
Subjects:
Innovation management
Navigation
Organizations
roadmaps (technology planning)
Stakeholders
strategic planning
Synchronization
Systems thinking
Taxonomy
Technological innovation
Online Access:Get full text
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Description
Summary:Roadmapping is a powerful and scalable systems-based approach for supporting strategic alignment within and between organizations. Although established practice in industry, roadmapping is seldom considered in mainstream management research, teaching, and textbooks. To address this gap, this article provides a brief overview of roadmapping practice and concept, highlighting three functions that should be more widely appreciated: Roadmapping for communication and consensus; diagnostics and learning, and prime systems integrator.
ISSN:0360-8581
1937-4178
DOI:10.1109/EMR.2024.3390160