"A TRICK MEN LEARN IN PARI S": HEMINGWAY , ESQUIRE, AND MASS TOURISM

The distinction between travel and tourism they helped develop hinges on what counts as an authentic experience and on how much work is required to achieve it.1 Hemingway's Esquire "Letters" both perpetuate and illuminate the distinction between traveler and tourist, highlighting some...

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Bibliographic Details
Published in:	The Hemingway review Vol. 31; no. 2; p. 65
Main Author:	Maier, Kevin
Format:	Journal Article
Language:	English
Published:	Moscow The Ernest Hemingway Foundation 01-04-2012
Subjects:	Advertisements American literature Business Hemingway, Ernest (1899-1961) Print advertising Rhetoric Stein, Gertrude (1874-1946) Tourism Travel
Online Access:	Get full text
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Summary:	The distinction between travel and tourism they helped develop hinges on what counts as an authentic experience and on how much work is required to achieve it.1 Hemingway's Esquire "Letters" both perpetuate and illuminate the distinction between traveler and tourist, highlighting some of the problems inherent in a tourism industry that attempts to cash in on a traveler's ethos. To cite just a single example from today: it may seem ludicrous when Holland America Cruises claims that the thousands of people it shuttles to the Caribbean or to Alaska each season aboard luxurious cruise ships will encounter a unique cultural and aesthetic experience, but the admixture of luxury and adventure remains a key trope in their advertising rhetoric.
ISSN:	0276-3362 1548-4815