Factors Determining the Adoption of Sharing Economy Models in the Travel Context

Sharing economy options are business models where providers offer certain properties (homes, cars, etc.) or items for rent to others, usually through an intermediary platform. As an alternative to established traditional and digital commercial models, this industry is rapidly developing with plummet...

Full description

Bibliographic Details

Published in:	Journal of Emerging Trends in Marketing and Management Vol. I; no. 1; pp. 94 - 104
Main Authors:	Hande B. TURKER, V. Aslihan NASIR, Ulas Can ERGUNEY, Cagla SENOL
Format:	Journal Article
Language:	English
Published:	The Bucharest University of Economic Studies Publishing House 01-11-2018
Subjects:	attitude and intention collaborative consumption consumer adoption sharing economy
Online Access:	Get full text
Tags:	Add Tag No Tags, Be the first to tag this record!