The virtual trade mission

During the 1996-1997 school year, the private sector leadership of the President's Export Council (PEC) sponsored the Virtual Trade Mission Pilot Program for high school and college students as part of a new communications strategy for the PEC to increase public awareness of the importance of A...

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Bibliographic Details
Published in:	Business America Vol. 118; no. 5; p. 11
Main Authors:	Temboury, Cristina E, Covell, Shawn A, Gould, Noel
Format:	Journal Article Trade Publication Article
Language:	English
Published:	Washington U.S. Government Printing Office 01-05-1997 Superintendent of Documents
Subjects:	Advocacy Classrooms College students Colleges & universities Councils Diplomatic & consular services Economic growth Education Emerging markets Exports Foreign trade promotion High school students International trade Internet Multimedia Olympic games Pilot projects Presidents Secondary school students Secondary schools Skills Students Study and teaching Trade missions Trade promotion US exports Websites United States > US
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Summary:	During the 1996-1997 school year, the private sector leadership of the President's Export Council (PEC) sponsored the Virtual Trade Mission Pilot Program for high school and college students as part of a new communications strategy for the PEC to increase public awareness of the importance of America's export economy and the need for a bipartisan public-private strategy to meet the challenges of the global marketplace. The Virtual Trade Mission (VTM) was produced by a consortium of major US companies, small businesses, educational organizations, employee associations and think tanks. The VTM has been presented to students in 12 pilot schools across the US since it was officially announced in September 1996. The 4-day VTM program is described.
ISSN:	0190-6275