MUSLIM CONSUMER SATISFACTION ON CONSUMER PURCHASE DECISION OF APPLICATION-BASED ONLINE MOTORCYCLE TAXI

This study aims to analyses whether if gender plays role as a moderator variable among price, product quality, services quality, and Muslim consumer satisfaction with purchasing decision of online motorcycle taxi. Sample data is collected by purposive sampling 150 in total, and analysis using AMOS S...

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Bibliographic Details

Published in:	Hamdard Islamicus Vol. 43; no. Special Issue
Main Author:	Chandra Warsito, Iin Solikhin, Nida Umi Farhah, Ahmad Suganda, Amin Khaerudin
Format:	Journal Article
Language:	English
Published:	Hamdard Foundation 01-07-2020
Online Access:	Get full text
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