Market Access Advancements and Challenges in "Drug-Companion Diagnostic Test" Co-Development in Europe
The pharma ecosphere is witnessing a measured transformation from the one-size-fits-all or blockbuster model of drugs to more informed and tailored personalized treatments that facilitate higher safety and efficacy for a relevant sub-population. However, with several breakthroughs still in a nascent...
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Published in: | Journal of personalized medicine Vol. 5; no. 2; pp. 213 - 228 |
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Main Authors: | , , , |
Format: | Journal Article Book Review |
Language: | English |
Published: |
Switzerland
MDPI AG
12-06-2015
MDPI |
Subjects: | |
Online Access: | Get full text |
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Summary: | The pharma ecosphere is witnessing a measured transformation from the one-size-fits-all or blockbuster model of drugs to more informed and tailored personalized treatments that facilitate higher safety and efficacy for a relevant sub-population. However, with several breakthroughs still in a nascent stage, market access becomes a crucial factor for commercial success, especially when it comes to co-creating value for pertinent stakeholders. This article highlights diverse issues from stakeholder perspectives in Europe, specifically the ones which require immediate resolution. Furthermore, the article also discusses case studies articulating potential solutions for the issues discussed. |
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Bibliography: | ObjectType-Article-2 SourceType-Scholarly Journals-1 ObjectType-Feature-3 content type line 23 ObjectType-Review-1 |
ISSN: | 2075-4426 2075-4426 |
DOI: | 10.3390/jpm5020213 |