Shopping destination choice in Tehran: An integrated choice and latent variable approach
•An integrated choice and latent variable approach to destination choice.•Uses empirical data collected from the city of Tehran, Iran.•Research on the Iranian shoppers’ behavior. Integrated choice and latent variable (ICLV) models are increasingly considered in many fields as a means to gain a deepe...
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Published in: | Transportation research. Part F, Traffic psychology and behaviour Vol. 58; pp. 566 - 580 |
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Main Authors: | , , , , |
Format: | Journal Article |
Language: | English |
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01-10-2018
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Abstract | •An integrated choice and latent variable approach to destination choice.•Uses empirical data collected from the city of Tehran, Iran.•Research on the Iranian shoppers’ behavior.
Integrated choice and latent variable (ICLV) models are increasingly considered in many fields as a means to gain a deeper understanding into the decision process of individuals as well as to potentially improve predictive ability. Literature has shown that the application of ICLV in context of shopping destination choice has not been conducted yet. This study uses data collected from the city of Tehran, Iran on shopping destination choice of 812 individuals. Then these attitudinal questions are used for the development of latent variables regarding the attitude and lifestyle of the participants. By including one latent variable (LV) reflecting the attitudes of clothing and lifestyle’s of grocery travelers the structural model reveals a sample distribution of this LV conditional on fundamental socio-economic characteristics. The results of our latent variable model clearly confirm that personal attitude toward clothing shopping center and lifestyle indeed impact destination choice. The results show that our experiment and the expanded hybrid choice model (HCM) allow appropriately identifying and investigating the effects of mixtures of latent attitudes on the intention shopping destination choice. |
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AbstractList | •An integrated choice and latent variable approach to destination choice.•Uses empirical data collected from the city of Tehran, Iran.•Research on the Iranian shoppers’ behavior.
Integrated choice and latent variable (ICLV) models are increasingly considered in many fields as a means to gain a deeper understanding into the decision process of individuals as well as to potentially improve predictive ability. Literature has shown that the application of ICLV in context of shopping destination choice has not been conducted yet. This study uses data collected from the city of Tehran, Iran on shopping destination choice of 812 individuals. Then these attitudinal questions are used for the development of latent variables regarding the attitude and lifestyle of the participants. By including one latent variable (LV) reflecting the attitudes of clothing and lifestyle’s of grocery travelers the structural model reveals a sample distribution of this LV conditional on fundamental socio-economic characteristics. The results of our latent variable model clearly confirm that personal attitude toward clothing shopping center and lifestyle indeed impact destination choice. The results show that our experiment and the expanded hybrid choice model (HCM) allow appropriately identifying and investigating the effects of mixtures of latent attitudes on the intention shopping destination choice. Integrated choice and latent variable (ICLV) models are increasingly considered in many fields as a means to gain a deeper understanding into the decision process of individuals as well as to potentially improve predictive ability. Literature has shown that the application of ICLV in context of shopping destination choice has not been conducted yet. This study uses data collected from the city of Tehran, Iran on shopping destination choice of 812 individuals. Then these attitudinal questions are used for the development of latent variables regarding the attitude and lifestyle of the participants. By including one latent variable (LV) reflecting the attitudes of clothing and lifestyle’s of grocery travelers the structural model reveals a sample distribution of this LV conditional on fundamental socio-economic characteristics. The results of our latent variable model clearly confirm that personal attitude toward clothing shopping center and lifestyle indeed impact destination choice. The results show that our experiment and the expanded hybrid choice model (HCM) allow appropriately identifying and investigating the effects of mixtures of latent attitudes on the intention shopping destination choice. |
Author | Mahpour, Alireza Axhausen, Kay W. HosseinRashidi, Taha Schmid, Basil Mamdoohi, Amirreza |
Author_xml | – sequence: 1 givenname: Alireza surname: Mahpour fullname: Mahpour, Alireza email: ar.mahpour@bhrc.ac.ir organization: Road, Housing and Development Research Center (BHRC), Iran – sequence: 2 givenname: Amirreza surname: Mamdoohi fullname: Mamdoohi, Amirreza email: armamdoohi@modares.ac.ir organization: Tarbiat Modares University (TMU), Iran – sequence: 3 givenname: Taha surname: HosseinRashidi fullname: HosseinRashidi, Taha email: rashidi@unsw.edu.au organization: Research Centre for Integrated Transport Innovation (rCITI), University of New South Wales (UNSW), Australia – sequence: 4 givenname: Basil surname: Schmid fullname: Schmid, Basil email: basil.schmid@ivt.baug.ethz.ch organization: Swiss Federal Institute of Technology in Zurich (ETHZ), Switzerland – sequence: 5 givenname: Kay W. surname: Axhausen fullname: Axhausen, Kay W. email: axhausen@ivt.baug.ethz.ch organization: Swiss Federal Institute of Technology in Zurich (ETHZ), Switzerland |
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Keywords | Psychological variables Hybrid choice model Destination choice Integrated choice and latent variable Tehran |
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Snippet | •An integrated choice and latent variable approach to destination choice.•Uses empirical data collected from the city of Tehran, Iran.•Research on the Iranian... Integrated choice and latent variable (ICLV) models are increasingly considered in many fields as a means to gain a deeper understanding into the decision... |
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SubjectTerms | Attitudes Decision making Destination choice Economic models Hybrid choice model Integrated choice and latent variable Psychological variables Shopping Shopping centers Socioeconomic factors Tehran Variables |
Title | Shopping destination choice in Tehran: An integrated choice and latent variable approach |
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