Transactional quality, relational quality, and consumer e-loyalty: Evidence from SEM and fsQCA

•We integrate transactional and relational perspective factors in the same model.•fsQCA reveals several equifinal configurations leading to e-loyalty.•Consumer heterogeneity results in dissimilar configurations leading to e-loyalty.•Satisfaction is a necessary but not sufficient condition leading to...

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Bibliographic Details
Published in:	International journal of information management Vol. 36; no. 6; pp. 1205 - 1217
Main Authors:	Fang, Jiaming, Shao, Yunfei, Wen, Chao
Format:	Journal Article
Language:	English
Published:	Kidlington Elsevier Ltd 01-12-2016 Elsevier Science Ltd
Subjects:	Brand loyalty Causal complexity Comparative analysis Consumer behavior E-loyalty E-tailing Electronic commerce Fuzzy logic Fuzzy set qualitative comparative analysis (fsQCA) Fuzzy sets Integrated approach Internet shopping Mathematical models Qualitative analysis Repurchase intention E-tailing Internet shopping Repurchase intention Fuzzy set qualitative comparative analysis (fsQCA) E-loyalty Causal complexity
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