STRATEGIC SUPPLY CHAIN MAPPING APPROACHES
There are a number of compelling reasons to build a strategic supply chain map. However, widely accepted conventions for this kind of mapping do not yet exist. The strategic map provides a tool for linking corporate strategy to supply chain strategy and for helping to manage and modify the supply ch...
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Published in: | Journal of business logistics Vol. 24; no. 2; pp. 37 - 64 |
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Main Authors: | , |
Format: | Journal Article |
Language: | English |
Published: |
Oxford, UK
Blackwell Publishing Ltd
01-09-2003
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Subjects: | |
Online Access: | Get full text |
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Summary: | There are a number of compelling reasons to build a strategic supply chain map. However, widely accepted conventions for this kind of mapping do not yet exist. The strategic map provides a tool for linking corporate strategy to supply chain strategy and for helping to manage and modify the supply chain structure. Before the discipline addresses the process of building strategic supply chain maps, there is a need for mapping conventions and a framework for categorizing strategic supply chain maps. |
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Bibliography: | ark:/67375/WNG-99LXSX7G-G ArticleID:JBL45 istex:04B3D058AEB1FB94E5C51D15609FA07E83DA2934 is an Associate Professor at SUNY Brockport. After an MBA degree and three years of professional experience, Dr. Gardner earned a MA and a Ph.D. in Marketing from The Ohio State University. Professor Gardner's research interests include partnership formation in marketing channels and logistics, industrial distribution relationships, and ethical business practices. John T. Gardner Martha C. Cooper is a Professor of Marketing and Logistics, Fisher College of Business, The Ohio State University. She has worked in brand management and in sales. Her research interests include supply chain management, partnership and other inter‐firm relationships, the role of customer service in corporate strategy, international logistics, and strategic planning for logistics. She has co‐authored three books and has over ninety publications. She holds a BS in Math/Computer Science and a MS in Industrial Administration from Purdue University. Her Ph.D. is from The Ohio State University. |
ISSN: | 0735-3766 2158-1592 |
DOI: | 10.1002/j.2158-1592.2003.tb00045.x |