Alone as a drop, together as an ocean: Corporate political activity in cooperatives
Cooperatives are formed by the collective efforts of various actors pursuing common goals, enabling competition with stronger rivals. In Brazil, there is a strong relationship between agricultural cooperatives and politics, with their involvement focused on competing for regulations, information, an...
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| Abstract | Cooperatives are formed by the collective efforts of various actors pursuing common goals, enabling competition with stronger rivals. In Brazil, there is a strong relationship between agricultural cooperatives and politics, with their involvement focused on competing for regulations, information, and access to capital. However, little is known about the effects of this involvement. In this paper, we draw on collective action theory to investigate the individual and collective corporate political activities adopted by Brazilian agricultural cooperatives. Corporate political activity (CPAs) are a subfield of nonmarket strategy (NMS) that addresses actions firms develop outside the market arena to improve their outcomes and achieve competitive advantage. This study focuses on CPAs of Brazilian agricultural cooperatives, which account for over 48% of national agricultural production. We argue that collective CPAs are more effective for these cooperatives, as they enhance their representativeness and legitimacy, facilitating access to capital. To support our argument, we conducted a quantitative study using panel data from 394 Brazilian agricultural cooperatives. The results demonstrate the significance of collective CPA for accessing financing from the Brazilian Development Bank (BNDES) and contributing to collective action theory by offering a political perspective. Moreover, the study enriches CPA literature by identifying two innovative collective CPA tactics: affiliation with central cooperatives and the Organization of Brazilian Cooperatives (OCB). Lastly, the study highlights the importance of cooperation for individual and collective outcomes in practical settings. |
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| AbstractList | Cooperatives are formed by the collective efforts of various actors pursuing common goals, enabling competition with stronger rivals. In Brazil, there is a strong relationship between agricultural cooperatives and politics, with their involvement focused on competing for regulations, information, and access to capital. However, little is known about the effects of this involvement. In this paper, we draw on collective action theory to investigate the individual and collective corporate political activities adopted by Brazilian agricultural cooperatives. Corporate political activity (CPAs) are a subfield of nonmarket strategy (NMS) that addresses actions firms develop outside the market arena to improve their outcomes and achieve competitive advantage. This study focuses on CPAs of Brazilian agricultural cooperatives, which account for over 48% of national agricultural production. We argue that collective CPAs are more effective for these cooperatives, as they enhance their representativeness and legitimacy, facilitating access to capital. To support our argument, we conducted a quantitative study using panel data from 394 Brazilian agricultural cooperatives. The results demonstrate the significance of collective CPA for accessing financing from the Brazilian Development Bank (BNDES) and contributing to collective action theory by offering a political perspective. Moreover, the study enriches CPA literature by identifying two innovative collective CPA tactics: affiliation with central cooperatives and the Organization of Brazilian Cooperatives (OCB). Lastly, the study highlights the importance of cooperation for individual and collective outcomes in practical settings. |
| Author | Lana, Jeferson Gama, Marina Amado Bahia Marcon, Rosilene Meneghini, Eleandra Maria Prigol |
| Author_xml | – sequence: 1 givenname: Eleandra Maria Prigol orcidid: 0000-0002-2961-882X surname: Meneghini fullname: Meneghini, Eleandra Maria Prigol organization: Universidade do Vale do Itajaí, Brazil – sequence: 2 givenname: Jeferson surname: Lana fullname: Lana, Jeferson organization: Universidade do Vale do Itajaí, Brazil – sequence: 3 givenname: Marina Amado Bahia surname: Gama fullname: Gama, Marina Amado Bahia organization: Fundação Getúlio Vargas, Brazil – sequence: 4 givenname: Rosilene orcidid: 0000-0002-0478-7715 surname: Marcon fullname: Marcon, Rosilene organization: Universidade do Vale do Itajaí, Brazil |
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| References | bibr28-03063070231225600 bibr15-03063070231225600 bibr50-03063070231225600 Santos E (bibr81-03063070231225600) 2002; 4 Bialoskorski Neto S (bibr17-03063070231225600) 2012; 9 bibr48-03063070231225600 bibr30-03063070231225600 bibr43-03063070231225600 bibr89-03063070231225600 bibr63-03063070231225600 bibr70-03063070231225600 bibr56-03063070231225600 bibr36-03063070231225600 bibr4-03063070231225600 Crúzio H de O (bibr34-03063070231225600) 2002 bibr23-03063070231225600 bibr71-03063070231225600 bibr10-03063070231225600 bibr27-03063070231225600 Liedong TA (bibr69-03063070231225600) 2016 bibr64-03063070231225600 Meurer S (bibr75-03063070231225600) 2007; 9 bibr84-03063070231225600 bibr77-03063070231225600 bibr9-03063070231225600 bibr21-03063070231225600 bibr67-03063070231225600 bibr57-03063070231225600 bibr41-03063070231225600 bibr47-03063070231225600 bibr51-03063070231225600 bibr3-03063070231225600 bibr1-03063070231225600 bibr11-03063070231225600 bibr19-03063070231225600 bibr29-03063070231225600 bibr52-03063070231225600 bibr49-03063070231225600 bibr88-03063070231225600 bibr59-03063070231225600 bibr62-03063070231225600 bibr78-03063070231225600 bibr68-03063070231225600 bibr58-03063070231225600 bibr82-03063070231225600 bibr8-03063070231225600 bibr72-03063070231225600 Olson M (bibr76-03063070231225600) 1971; 124 bibr42-03063070231225600 bibr2-03063070231225600 bibr32-03063070231225600 bibr12-03063070231225600 bibr22-03063070231225600 bibr60-03063070231225600 bibr86-03063070231225600 bibr18-03063070231225600 bibr66-03063070231225600 bibr53-03063070231225600 bibr40-03063070231225600 bibr79-03063070231225600 Simoni AZ (bibr83-03063070231225600) 2018 bibr33-03063070231225600 Staatz JM (bibr85-03063070231225600) 1987; 18 bibr80-03063070231225600 bibr46-03063070231225600 bibr73-03063070231225600 bibr13-03063070231225600 Domingues JAS (bibr39-03063070231225600) 2002; 1 Bialoskorski Neto S (bibr14-03063070231225600) 2004; 48 bibr20-03063070231225600 Dias BB (bibr38-03063070231225600) 2018; 45 bibr7-03063070231225600 bibr61-03063070231225600 bibr74-03063070231225600 bibr37-03063070231225600 bibr87-03063070231225600 Cook M (bibr31-03063070231225600) 1993 bibr44-03063070231225600 bibr54-03063070231225600 bibr24-03063070231225600 bibr16-03063070231225600 bibr26-03063070231225600 bibr65-03063070231225600 bibr55-03063070231225600 bibr35-03063070231225600 bibr45-03063070231225600 bibr25-03063070231225600 bibr5-03063070231225600 Arvate P (bibr6-03063070231225600) 2013 |
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