Factors affecting pre-visit destination image: application on the Grand Egyptian Museum (GEM)
Purpose The purpose of this study is to investigate through an empirical research the factors that would attract visitors to heritage and cultural sites as museums applied on the Grand Egyptian Museum (GEM). The paper aims to study the impact of the proposed attraction features learning/knowledge, m...
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Published in: | Journal of humanities and applied social science Vol. 2; no. 3; pp. 215 - 234 |
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Main Author: | |
Format: | Journal Article |
Language: | English |
Published: |
Bingley
Emerald Group Publishing Limited
19-08-2020
Emerald Publishing |
Subjects: | |
Online Access: | Get full text |
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