Factors affecting pre-visit destination image: application on the Grand Egyptian Museum (GEM)

Purpose The purpose of this study is to investigate through an empirical research the factors that would attract visitors to heritage and cultural sites as museums applied on the Grand Egyptian Museum (GEM). The paper aims to study the impact of the proposed attraction features learning/knowledge, m...

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Bibliographic Details
Published in:Journal of humanities and applied social science Vol. 2; no. 3; pp. 215 - 234
Main Author: El Sheikh, Samia Adly Hanna
Format: Journal Article
Language:English
Published: Bingley Emerald Group Publishing Limited 19-08-2020
Emerald Publishing
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