Managing consumer trust in e-commerce: evidence from advanced versus emerging markets
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Published in: | International journal of retail & distribution management |
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Main Authors: | , , , |
Format: | Journal Article |
Language: | English |
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30-08-2024
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Author | Quintus, Michaela Hofer, Katharina Maria Chiu, Yen Ting Mayr, Kathrin |
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Author_xml | – sequence: 1 givenname: Michaela surname: Quintus fullname: Quintus, Michaela – sequence: 2 givenname: Kathrin orcidid: 0000-0002-6602-0827 surname: Mayr fullname: Mayr, Kathrin – sequence: 3 givenname: Katharina Maria orcidid: 0000-0002-3859-7477 surname: Hofer fullname: Hofer, Katharina Maria – sequence: 4 givenname: Yen Ting orcidid: 0000-0002-0284-6814 surname: Chiu fullname: Chiu, Yen Ting |
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