Search Results - "de la Llave, Miguel Ángel"
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The impact of geographical factors on churn prediction: an application to an insurance company in Madrid's urban area
Published in Scandinavian actuarial journal (16-03-2019)“…Geography has previously been noted as a decisive factor in business literature. This paper provides evidence of the significant role geography plays in…”
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Journal Article -
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Spatial models for online retail churn: Evidence from an online grocery delivery service in Madrid
Published in Papers in regional science (01-12-2020)“…This paper presents evidence of the significant role that geography plays in customer churn behaviour in online retail. In an urban environment, mimetic…”
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Journal Article