Search Results - "de Souza Rodrigues, Marco Aurelio"
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1
From campfire to coliseum: motivations for using social networks
Published in Qualitative market research (27-10-2021)“…Purpose Through a literature review, a gap has been identified regarding the role of competition as a driver of social network (SN) usage. This study aims to…”
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2
An exploration of eLearning adoption in the educational ecosystem
Published in Education and information technologies (2021)“…Teaching and learning processes have not experienced major changes during the last centuries. However, eLearning platforms may transform these processes,…”
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3
Social Networks Uses and Motivations: Proposition and Test of an Integrative Model
Published in Latin American business review (Binghamton, N.Y.) (02-01-2022)“…This study (1) identifies motivations for using social networks (SNs) and (2) tests an integrative model. A systematic literature review was conducted followed…”
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4
MARKETING SOCIAL E ECOSSISTEMAS DE NEGÓCIOS: AVALIAÇÃO REFLEXIVA PARA PROPOSIÇÃO DE UMA VISÃO INTEGRATIVA
Published in Revista eletrônica da administração (Porto Alegre) (01-01-2022)“…RESUMO Este ensaio apresenta as relações entre Marketing Social (MS) e Ecossistemas de Negócio (EN), buscando contribuir para a integração destas áreas de…”
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5
Descomplica: uma análise do presente para a construção de cenários futuros
Published in GeSec : Revista de Gestão e Secretariado (26-06-2023)“…O presente trabalho visa sumarizar o resultado final da disciplina "Empreendedorismo e Inovação Empresarial" ministrada no Mestrado Profissional em Gestão da…”
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Editorial v.8 n.23
Published in Diálogo com a Economia Criativa (31-08-2023)“…Editorial v.8 n.23…”
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Editorial da Revista Diálogo com a Economia Criativa
Published in Diálogo com a Economia Criativa (17-12-2020)Get full text
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Editorial v.8 n.23
Published in Diálogo com a Economia Criativa (01-08-2023)“…Editorial v.8 n.23…”
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Pandemic, Samba, and Diogo Nogueira’s Livestreams: Platform Management Challenges
Published in Revista de administração contemporânea (2021)“…ABSTRACT This case explores a situation that affected almost all artists - especially musicians - after the COVID-19 pandemic occurred: the need to perform…”
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Editorial da Revista Diálogo com a Economia Criativa
Published in Diálogo com a Economia Criativa (01-12-2020)Get full text
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Pandemic, Samba, and Diogo Nogueira's Livestreams: Platform Management Challenges
Published in Revista de administração contemporânea (01-01-2021)“…This case explores a situation that affected almost all artists - especially musicians - after the COVID-19 pandemic occurred: the need to perform shows in a…”
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12
A New Conceptual Model for Business Ecosystem Visualization and Analysis
Published in Revista de administração contemporânea (01-02-2013)“…This study has the objective of plotting the effects of network externalities and superstar software for the visualization and analysis of industry ecosystems…”
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13
Pandemia, Samba e as Lives de Diogo Nogueira: Desafios de Gestão de Plataformas
Published in Revista de administração contemporânea (01-02-2021)“…O presente caso explora uma situação que atingiu a quase totalidade de artistas – músicos em particular – após a ocorrência da pandemia de COVID-19: a…”
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14
Pandemia, Samba e as Lives de Diogo Nogueira: Desafios de Gestão de Plataformas
Published in Revista de administração contemporânea (2021)“…ABSTRACT This case explores a situation that affected almost all artists - especially musicians - after the COVID-19 pandemic occurred: the need to perform…”
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15
Digital Social Medias Impact on the Firms’ Organizational Communication
Published in Future studies research journal (01-06-2014)“…This study investigates the impacts caused by the adoption of the so-called digital social media on strategy and on organizational communication processes of…”
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O Impacto das Mídias Sociais Digitais na Comunicação Organizacional das Empresas
Published in Future studies research journal (01-06-2014)Get full text
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ADOÇÃO DE INOVAÇÕES EM MERCADOS EM REDE: UMA ANÁLISE DA INTRODUÇÃO DO LIVRO DIDÁTICO DIGITAL NO BRASIL
Published in Innovation & management review (01-10-2014)“…Technology Acceptance Models are usually focused on the end user. However, recent clashes between similar technologies such as Blu-ray and HD-DVD suggest that…”
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O Impacto das Mídias Sociais Digitais na Comunicação Organizacional das Empresas
Published in Future studies research journal (30-06-2014)“…O presente estudo investiga os impactos na Estratégia e nos processos de Comunicação Organizacional das empresas brasileiras provocados pela adoção das…”
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19
From print to screen: changes and challenges facing the Brazilian publishing industry
Published in Revista de administração (São Paulo) (01-09-2014)“…The publishing industry is at a turning point. Facing the first major disruptive innovation in five centuries, its long-established structure and business…”
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EFICIÊNCIA DE SISTEMAS ALAGADOS CONSTRUÍDOS NA REMOÇÃO DE POLUENTES DE ÁGUAS RESIDUÁRIAS DA SUINOCULTURA
Published in Revista UniVap (15-03-2017)“…O trabalho foi realizado com o objetivo de avaliar a remoção de poluentes do efluente da suinocultura em Sistemas Alagados Construídos (SACs) cultivados com as…”
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