Design principles for corporate venture transition processes in established technology firms

Corporate venturing has become a well‐known approach toward new business development and strategic renewal for established technology firms. However, without an effectively designed process for aligning and integrating a corporate venture in the established business, the firm increases the risk of v...

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Bibliographic Details
Published in:R & D management Vol. 42; no. 5; pp. 455 - 472
Main Authors: van Burg, Elco, de Jager, Sjoerd, Reymen, Isabelle M. M. J., Cloodt, Myriam
Format: Journal Article
Language:English
Published: Oxford Blackwell Publishing Ltd 01-11-2012
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Summary:Corporate venturing has become a well‐known approach toward new business development and strategic renewal for established technology firms. However, without an effectively designed process for aligning and integrating a corporate venture in the established business, the firm increases the risk of venture failure. This paper provides a process perspective on corporate venture transition. Based on the results of an empirical study of six corporate venture transition processes, we present suitable actions for each of the different phases of the venture transition process. In addition, we indicate the proper timing for venture transition, which is one of the long‐standing difficulties in this area. Finally, we integrate the results of the empirical study with knowledge from extant literature in a set of design principles. These design principles provide practical guidelines to improve corporate venture transition processes.
Bibliography:ark:/67375/WNG-7B54Q477-1
istex:7CE02D944D848AE81C8E84A36AF5AA79E69650CE
ArticleID:RADM695
ObjectType-Article-2
SourceType-Scholarly Journals-1
ObjectType-Feature-1
content type line 23
ISSN:0033-6807
1467-9310
DOI:10.1111/j.1467-9310.2012.00695.x