Search Results - "Zhukova, Arina G."

The alien and (or) one’s own: modern hidden calques (based on the collocation Kak po Mne [as for me]) by Zhukova, Arina G., Severskaya, Olga I.

“…This article addresses the problem of identifying hidden borrowings in the Russian language of the late 20th and early 21st centuries. The authors pay…”
Get full text

The Image of a Hero in Western and Russian Social Advertising by Zhukova, A. G., Kartushina, E. A., Mamontov, A. S.

“…The article is devoted to a comparative study of the image of a hero / superhero in Russian and Western social advertising. The relevance of the study is…”
Get full text