Search Results - "Venkatesan, Raj"

The interrelationships between brand and channel choice by Neslin, Scott A., Jerath, Kinshuk, Bodapati, Anand, Bradlow, Eric T., Deighton, John, Gensler, Sonja, Lee, Leonard, Montaguti, Elisa, Telang, Rahul, Venkatesan, Raj, Verhoef, Peter C., Zhang, Z. John

“…We propose a framework for the joint study of the consumer's decision of where to buy and what to buy. The framework is rooted in utility theory where the…”
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A Suite of Metrics to Understand Return on Investments in Customers by Bendle, Neil, Farris, Paul, Venkatesan, Raj, Petersen, J. Andrew

“…When making customer investments under resource constraints, approaches based on next-period accounting profit fail to consider the long term. As the authors…”
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A Case of Palatal Myoclonus by Bheemarao, Pranesh M, Mohan, Venkatesan Raj, Siby, Ebin

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Understanding the confluence of retailer characteristics, market characteristics and online pricing strategies by Venkatesan, Raj, Mehta, Kumar, Bapna, Ravi

“…Theories from Information Systems, Marketing and Economics suggest that product, retailer, and market characteristics jointly serve as determinants of online…”
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Production and Characterization of Monoclonal Antibodies by Veerakyathappa Bhanuprakash Madhusudhan Hosamani Vinayagamurthy Balamurugan Pradeep Narayan Gandhale Gnanavel Venkatesan Raj Kumar Singh

“…In the present study,a total of 24 MAbs were produced against bluetongue virus （BTV） by polyethyleneglycol （PEG） mediated fusion method using sensitized…”
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Charge-carrier Dynamics and Structural Characterization of Layered Hybrid Halide Perovskites by Venkatesan, Naveen Raj

“…Hybrid organic-inorganic perovskite (HOIP) compounds have garnered widespread research attention due to their outstanding optoelectronic properties while being…”
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Evaluation of Efficacy of Stabilizers on the ThermostabUity of Live Attenuated Thermo-adapted Peste des petits ruminants Vaccines by Thachamvally Riyesh Vinayagamurthy Balamurugan Amab Sen Veerakyathappa Bhanuprakash Gnanavel Venkatesan Vinita Yadav Raj Kumar Singh

“…In this study, thermo-adapted （Ta） PPR vaccines were assessed for their stability at 25, 37, 40, 42 and 45℃ in lyophilized form using two extrinsic stabilizers…”
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