Search Results - "The Bottom line (New York, N.Y.)"
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Artificial intelligence (AI) in strategic marketing decision-making: a research agenda
Published in The Bottom line (New York, N.Y.) (18-05-2020)“…Purpose The purpose of this paper is to review literature about the applications of artificial intelligence (AI) in strategic situations and identify the…”
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Value co-creation and social media at bottom of pyramid (BOP)
Published in The Bottom line (New York, N.Y.) (09-09-2021)“…Purpose The purpose of this study is to examine the value co-creation at bottom of the pyramid (BOP) using social media and to investigate how it is impacted…”
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3
Adoption of artificial intelligence integrated CRM system: an empirical study of Indian organizations
Published in The Bottom line (New York, N.Y.) (14-11-2020)“…Purpose The purpose of this study is to explore the behavioral intention of the employees to adopt artificial intelligence (AI) integrated customer…”
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4
Achieving sustainable competitive advantage through green entrepreneurial orientation and market orientation: The role of inter-organizational learning
Published in The Bottom line (New York, N.Y.) (11-03-2019)“…Purpose This paper aims to examine the role of the inter-organizational learning contributing in transforming the green entrepreneurial orientation and market…”
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5
Are CRM systems ready for AI integration?: A conceptual framework of organizational readiness for effective AI-CRM integration
Published in The Bottom line (New York, N.Y.) (30-05-2019)“…Purpose The purpose of this paper is to develop a conceptual framework to check if an organization is ready to adopt an AI-integrated CRM system. The study…”
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6
Behavioral intention to use cryptocurrency in Malaysia: an empirical study
Published in The Bottom line (New York, N.Y.) (09-09-2021)“…Purpose The purpose of this study is to empirically examine the factors influencing consumer behavioral intention (BI) to use cryptocurrency as a medium of…”
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7
Intellectual capital, sustainable economic and financial performance and value creation in emerging markets: the case of Brazil
Published in The Bottom line (New York, N.Y.) (09-03-2022)“…Purpose The purpose of this paper is to analyze the influence of intellectual capital (IC) on sustainable economic and financial performance (EFP) and value…”
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The role of knowledge management processes in leveraging competitive strategies to achieve firm innovativeness
Published in The Bottom line (New York, N.Y.) (04-08-2022)“…Purpose This paper aims to examine the role of knowledge management (KM) processes in enhancing competitive strategies of differentiation and…”
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9
Mediating effect of innovation capability between entrepreneurial resources and micro business performance
Published in The Bottom line (New York, N.Y.) (26-04-2023)“…Purpose This study aims to examine the effect of entrepreneurial resources on micro businesses and the mediating role of innovation capability in this…”
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10
Understanding the determinants of ePharmacy services: the moderating effect of technology discomfort
Published in The Bottom line (New York, N.Y.) (04-08-2022)“…Purpose The purpose of this study is to understand the determinants affecting behavioral intention (BI) to use ePharmacy services. The moderating role of…”
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11
What do we know about cryptocurrency investment? An empirical study of its adoption among Indian retail investors
Published in The Bottom line (New York, N.Y.) (05-03-2024)“…Purpose This study aims to examine the cryptocurrency adoption (CA) level among Indian retail investors who use cryptocurrency as an investment and mode of…”
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12
Linking knowledge acquisition, knowledge dissemination, and manufacturing SMEs’ sustainable performance: the mediating role of knowledge application
Published in The Bottom line (New York, N.Y.) (21-11-2022)“…Purpose This study aims to examine the impact of knowledge acquisition and dissemination on the sustainable performance of small- and medium-sized enterprises…”
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13
Measuring and enhancing organisational creative climate, knowledge sharing, and innovative work behavior in startups development
Published in The Bottom line (New York, N.Y.) (07-11-2019)“…Purpose The purpose of this paper is to examine the role of the organizational creative climate, knowledge sharing and innovative work behavior in startups…”
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14
Impacts of big data analytics management capabilities and supply chain integration on global sourcing: a survey on firm performance
Published in The Bottom line (New York, N.Y.) (09-09-2021)“…Purpose This study aims to show that management with big data analytics capability can achieve more advantages of the global sourcing process. Furthermore,…”
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15
Fostering environmental preservation: exploring the synergy of green human resource management and corporate environmental ethics
Published in The Bottom line (New York, N.Y.) (05-03-2024)“…Purpose This study aims to explore the unique and synergistic effects of green human resource management (GHRM) and corporate environmental ethics (CEE) on the…”
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16
Green entrepreneurial orientation and technological green innovation: does resources orchestration capability matter?
Published in The Bottom line (New York, N.Y.) (05-03-2024)“…Purpose Although green entrepreneurial orientation (GEO) has received much attention, it is unclear whether it affects technological green innovation (GI)…”
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17
Organizational adoption of digital information and technology: a theoretical review
Published in The Bottom line (New York, N.Y.) (01-01-2017)“…Purpose This paper aims to review previous studies on how organizations, particularly small and medium enterprises (SMEs), adopt digital information and…”
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18
Cryptocurrencies have arrived, but are we ready? Unveiling cryptocurrency adoption recipes through an SEM-fsQCA approach
Published in The Bottom line (New York, N.Y.) (21-07-2023)“…Purpose The purpose of this study is to investigate consumers’ cryptocurrency adoption through the unified theory of acceptance and use of technology (UTAUT)…”
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19
Antecedents of big data analytics adoption: an analysis with future managers in a developing country
Published in The Bottom line (New York, N.Y.) (04-08-2022)“…Purpose This paper aims to identify the antecedents’ factors that positively and negatively influence the intention to use big data analytics (BDA) by future…”
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Effect of AIS on planning process effectiveness: a case of SMEs in a less developed nation
Published in The Bottom line (New York, N.Y.) (04-08-2022)“…Purpose This paper aims to examine the influence of accounting information system (AIS) success on planning process effectiveness (PPE) in small- and…”
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