Search Results - "Teichert, Thorsten"

Research streams in corporate social responsibility literature: a bibliometric analysis by Frerichs, Ilka Marie, Teichert, Thorsten

“…Corporate social responsibility (CSR) research is heterogeneous and still fragmented. In its interdisciplinary setting, researchers focus on different CSR…”
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Exploring consumer knowledge structures using associative network analysis by Teichert, Thorsten A., Schöntag, Katja

“…This paper offers a new perspective on consumer knowledge analysis that combines Human Associative Memory (HAM) models from cognitive psychology with network…”
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Scarcity in today´s consumer markets: scoping the research landscape by author keywords by Sun, Haoye, Teichert, Thorsten

“…Scarcity refers to not having enough of what one needs. This phenomenon has shaped individuals´ life since ancient times, nowadays ranging from daily-life…”
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Preventing compulsive shopping among young South-Africans and Germans by Duh, Helen, Thorsten, Teichert

“…Purpose Young consumers globally are susceptible to becoming compulsive shoppers. Having negative consequences and considering that compulsive shopping may…”
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Food and social media: a research stream analysis by García-León, Ruth Areli, Teichert, Thorsten

“…Interest in food and online communication is growing fast among marketing and business scholars. Nevertheless, this interest has been not exclusive to these…”
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Family life cycle and the life course paradigm: A four-country comparative study of consumer expenditures by Shannon, Randall, Sthienrapapayut, Thuckavadee, Moschis, George P., Teichert, Thorsten, Balikcioglu, Betul

“…Marketers and academics have long been trying to develop effective segmentation models such as several versions of the family life cycle (FLC), which predicts…”
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“I like it” and “I need it”: Relationship between implicit associations, flow, and addictive social media use by Brailovskaia, Julia, Teichert, Thorsten

“…The use of online social media (SM) is part of daily life, but may impact subjective well-being negatively, and contribute to the development of addictive…”
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Dealing with pandemics: An investigation of the effects of COVID-19 on customers’ evaluations of hospitality services by Hu, Feng, Teichert, Thorsten, Deng, Shengli, Liu, Yong, Zhou, Guotao

“…The hospitality industry is highly vulnerable to pandemics. However, little is known about how pandemics alter travelers' evaluations of hospitality services…”
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Big data for big insights: Investigating language-specific drivers of hotel satisfaction with 412,784 user-generated reviews by Liu, Yong, Teichert, Thorsten, Rossi, Matti, Li, Hongxiu, Hu, Feng

“…This study leveraged the advantages of user-generated reviews with the aim of offering new insights into the determinants of hotel customer satisfaction by…”
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The scope of price promotion research: An informetric study by Kuntner, Tobias, Teichert, Thorsten

“…Price promotions are an essential element of a company's marketing policy because they affect sales, profits, and key intangible assets, such as brand equity…”
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Innovation in Family Firms: An Agency and Resource‐Based Lens on Contingencies of Generation and Management Diversity by Hillebrand, Sebastian, Teichert, Thorsten, Steeger, Jonas

“…Family firms are increasingly recognized as a heterogeneous group of businesses with specific strengths and weaknesses that make them either superior or…”
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Evolving customer expectations of hospitality services: Differences in attribute effects on satisfaction and Re-Patronage by Hu, Feng, Teichert, Thorsten, Liu, Yong, Li, Hongxiu, Gundyreva, Elina

“…Survey-based research on hotel re-patronage is based largely on hotel customer satisfaction measurements and stated re-visit intentions. Less is known about…”
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Using hotel reviews to assess hotel frontline employees’ roles and performances by Hu, Feng, Trivedi, Rohit, Teichert, Thorsten

“…Purpose This study aims to explore how marketers can use text mining to analyze actors, actions and performance effects of service encounters by building on…”
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Effectiveness of pull-based print advertising with QR codes: Role of consumer involvement and advertisement appeal by Trivedi, Rohit, Teichert, Thorsten, Hardeck, Dirk

“…Purpose Despite quick response (QR) codes’ prominence, little is known about their embedding in pull-based communications. This study aims to measure QR code…”
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Valuing patents and licenses from a business strategy perspective – Extending valuation considerations using the case of nanotechnology by Wartburg, Iwan von, Teichert, Thorsten

“…Currently there is a debate in the field of nanotechnology about the evolving IP landscape and its impact on innovative progress based on technological…”
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The effect of ad smiles on consumer attitudes and intentions: Influence of model gender and consumer gender by Trivedi, Rohit H., Teichert, Thorsten

“…Firms widely use smiling models to create a positive background setting for advertisements. This study assesses the various effects of smiling in print…”
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Optimizing service offerings using asymmetric impact-sentiment-performance analysis by Hu, Feng, Li, Hongxiu, Liu, Yong, Teichert, Thorsten

“…•An integrated attribute-satisfaction model is introduced to optimize service offerings based on opinion mining user-generated content.•The attribute…”
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Fast food, ads, and taste in a Russian child’s mind by Effertz, Tobias, Teichert, Thorsten, Tsoy, Marina

“…Research demonstrates that brands can influence children’s food preferences and potentially contribute to unhealthy consumption patterns. This article extends…”
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Children's influence in museum visits: antecedents and consequences by Cicero, Lucia, Teichert, Thorsten

“…Families are an important target group for museums. To attract them, museum managers use diverse marketing measures when addressing parents. However, children…”
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Consumer reactions to nudity in print advertising: Comparing same‐gender and opposite‐gender effects by Trivedi, Rohit H., Teichert, Thorsten

“…It is often assumed that exposure to nude stimuli in advertising influences consumer behavior positively. However, the empirical evidence concerning the…”
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