Search Results - "Sweeney, Jillian C"
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Conceptualizing word-of-mouth activity, triggers and conditions: an exploratory study
Published in European journal of marketing (20-11-2007)“…Purpose - Organizations continually seek new ways to achieve competitive advantage and word of mouth (WOM) represents such an opportunity because it has a…”
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2
International students’ university preferences: how different are Malaysian and Chinese students?
Published in International journal of educational management (14-03-2016)“…Purpose – The purpose of this paper is to determine factors that influenced international university preference, looking at country of origin (COO), that is…”
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Customer Effort in Value Cocreation Activities: Improving Quality of Life and Behavioral Intentions of Health Care Customers
Published in Journal of service research : JSR (01-08-2015)“…Transformative service research is particularly relevant in health care where the firm and customer can contribute to individual as well as societal…”
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4
Effects of country and delivery mode on perceived risk in international higher education
Published in Journal of marketing for higher education (03-07-2015)“…Higher education is an increasingly competitive global market. Consequently, it is crucial that universities fully understand students' motivations in…”
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Health Care Customer Value Cocreation Practice Styles
Published in Journal of service research : JSR (01-11-2012)“…This article explores in-depth what health care customers actually do when they cocreate value. Combining previously published research with data collected…”
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Examining positive and negative value-in-use in a complex service setting
Published in European journal of marketing (16-04-2018)“…Purpose This paper aims to advance research and practice on value, and more specifically value-in-use, by enhancing knowledge of not only positive but also…”
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Managing Customer Resource Endowments and Deficiencies for Value Cocreation: Complex Relational Services
Published in Journal of service research : JSR (01-05-2019)“…The resources that customers have and are able to contribute or utilize may influence, shape, and determine the support that they receive from service…”
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The role of cognitions and emotions in the music-approach-avoidance behavior relationship
Published in The Journal of services marketing (01-02-2002)“…This study extends the Mehrabian-Russell environmental psychology model to include both emotional states and cognitive processing as mediators of the…”
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Dynamic Customer Value Cocreation in Healthcare
Published in Journal of service research : JSR (01-05-2024)“…In managing a chronic illness, customers have the opportunity to play an active role in their healthcare—by cocreating value. For example, customers can adhere…”
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The effect of knowledge types on consumer-perceived risk and adoption of genetically modified foods
Published in Psychology & marketing (01-02-2007)“…Scientists have asserted that genetically modified (GM) food offers financial, environmental, health, and quality benefits to society, but the realization of…”
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A Hierarchical Model of Health Service Quality: Scale Development and Investigation of an Integrated Model
Published in Journal of service research : JSR (01-11-2007)“…This research developed and empirically validated a multidimensional hierarchical scale for measuring health service quality and investigated the scale's…”
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Word of mouth: measuring the power of individual messages
Published in European journal of marketing (01-01-2012)“…Purpose - Word-of-mouth (WOM) marketing has become a key focus for many organisations. However, little research has sought to identify the dimensionality of…”
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Business model innovation and value-creation: the triadic way
Published in Journal of service management (08-11-2018)“…Purpose Building on the multi-divisional business model (M-model), the purpose of this paper is to develop a better understanding of triadic business models –…”
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14
Professional Service Providers’ Resource Integration Styles (PRO-RIS): Facilitating Customer Experiences
Published in Journal of service research : JSR (01-11-2016)“…This article investigates the professional service provider’s role in the customer resource integration process for value creation, by drawing on research in…”
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15
Factors influencing word of mouth effectiveness: receiver perspectives
Published in European journal of marketing (04-04-2008)“…Purpose - Word of mouth (WOM) is becoming increasingly recognized as an important form of promotion, particularly within professional services environments,…”
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How does a hospital servicescape impact the well-being and satisfaction of both health care customers and professionals?
Published in The Journal of services marketing (21-11-2023)“…Purpose The purpose of this study is to examine how servicescapes impact well-being and satisfaction of both hospital customers (patients) and health care…”
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Energy saving behaviours: Development of a practice-based model
Published in Energy policy (01-10-2013)“…Financial pressure and concern for the environment has meant many consumers are aware of the need to reduce their consumption of many resources, including…”
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Self-Determination Theory and Word of Mouth about Energy-Saving Behaviors: An Online Experiment
Published in Psychology & marketing (01-09-2014)“…ABSTRACT The growing community concern for the environment, and rising energy costs to consumers, has led many power utility companies to adopt strategies…”
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Determining value in a complex service setting
Published in Journal of service theory and practice (14-09-2015)“…Purpose – The purpose of this paper is to capture the richness of customer perceived value by determining its benefit and cost dimensions in a complex service…”
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Consumer perceived value: The development of a multiple item scale
Published in Journal of retailing (01-06-2001)“…Value creation is widely discussed in the practitioner literature and is often a part of organizations’ mission statements and objectives. It is seen by many…”
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