Search Results - "Sharma, Amalesh"
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Chief marketing officers’ discretion and firms’ internationalization: An empirical investigation
Published in Journal of international business studies (01-04-2021)“…The role of key individuals, such as the chief marketing officer (CMO), in the internationalization process has largely been ignored in the international…”
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Modeling Emerging-Market Firms' Competitive Retail Distribution Strategies
Published in Journal of marketing research (01-06-2019)“…In emerging markets, the effective implementation of distribution strategies is challenged by underdeveloped road infrastructure and a low penetration of…”
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Understanding the structural characteristics of a firm’s whole buyer–supplier network and its impact on international business performance
Published in Journal of international business studies (01-04-2019)“…Building on the network theory and the concept of organizational ambidexterity, we investigate the impact of structural characteristics of a firm’s whole…”
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How does the adoption of digital payment technologies influence unorganized retailers’ performance? An investigation in an emerging market
Published in Journal of the Academy of Marketing Science (01-09-2021)“…Unorganized retail dominates the retail landscape across emerging markets (EMs) and is undergoing rapid digitalization. However, the extant literature has not…”
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Covid-19 and Domestic Violence: an Indirect Path to Social and Economic Crisis
Published in Journal of family violence (01-07-2022)“…Purpose: We intend to identify the links between Covid-19 and domestic violence, expose the potential reasons behind an increase in domestic violence cases due…”
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Covid-19′s impact on supply chain decisions: Strategic insights from NASDAQ 100 firms using Twitter data
Published in Journal of business research (01-09-2020)“…The coronavirus pandemic is having a clear impact on the supply chains of virtually all manufacturers, retailers, and wholesalers. As the world attempts to…”
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Covid-19's impact on supply chain decisions: Strategic insights from NASDAQ 100 firms using Twitter data
Published in Journal of business research (01-09-2020)Get full text
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What drives human resource acquisition and retention in social enterprises? An empirical investigation in the healthcare industry in an emerging market
Published in Journal of business research (01-02-2020)“…Although healthcare is one of the fastest growing sectors in the world, it faces crucial shortages in human resource (HR) availability and retention. This…”
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Leveraging service recovery strategies to reduce customer churn in an emerging market
Published in Journal of the Academy of Marketing Science (01-09-2020)“…Building on the properties of emerging markets, we investigate how a firm should align its service recovery strategies with different types of service failure…”
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Responses to COVID-19: The role of governance, healthcare infrastructure, and learning from past pandemics
Published in Journal of business research (01-01-2021)“…[Display omitted] •Healthcare infrastructure positively influences both reactive and proactive response to Covid-19.•Learning from previous pandemics has a…”
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Is it too complex? The curious case of supply network complexity and focal firm innovation
Published in Journal of operations management (01-10-2020)“…Firms have increasingly relied on their supply network for improving their innovation performance. Although the relationship between the supply network…”
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Driving growth of Mwallets in emerging markets: a retailer’s perspective
Published in Journal of the Academy of Marketing Science (01-07-2019)“…The technology growth and evolving customer expectations in emerging markets have led firms to search for strategic tools to engage customers. The digital…”
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Achieving social and economic sustainability through innovations in transformative services: A case of healthcare organizations in an emerging market
Published in Journal of the Academy of Marketing Science (01-10-2024)“…Resource-poor organizations serve a significant portion of emerging markets’ healthcare industries. Such organizations engage in transformative services…”
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Thank you for not smoking – A multi-method investigation to understand the effect of anti-smoking warnings in television programs
Published in Journal of business research (01-05-2021)“…Solid lines: Tested direct paths; dotted lines: Indirect effect of warning timing on critical processing; Dashed lines: indirect effect of warning timing on…”
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Identifying the drivers of luxury brand sales in emerging markets: An exploratory study
Published in Journal of business research (01-04-2020)“…[Display omitted] •Country market characteristics are significant drivers of luxury goods consumption in emerging markets.•Market heterogeneity and resources…”
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From silos to synergies: A systematic review of luxury in marketing research
Published in Journal of business research (01-02-2022)“…[Display omitted] •Provides a systematic review of marketing research on luxury.•Major themes are branding, consumption drivers, counterfeits, & marketing…”
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Impact of buyer-supplier network complexity on firms’ greenhouse gas (GHG) emissions: An empirical investigation
Published in International journal of production economics (01-12-2020)“…Building on transaction cost economics theory and social network theory, we investigate the impact of dimensions of buyer-supplier network (BSN) complexity…”
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Investigating the impact of workforce racial diversity on the organizational corporate social responsibility performance: An institutional logics perspective
Published in Journal of business research (01-02-2020)“…Racial diversity is considered an integral part of the business world. The extant literature has focused on the effect of racial diversity on a firm's…”
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