Search Results - "Seonyoung Shim"

Rival precedence and open platform adoption: An empirical analysis by Shim, Seonyoung, Lee, Byungtae, Kim, Sojung Lucia

“…•We present a model of open platform adoption encompassing six theoretical mechanisms that drives herding: NEB, NPB, NPR, OL, MP and CP.•In order to test…”
Get full text

An Empirical Analysis of Fraud Detection in Online Auctions: Credit Card Phantom Transaction by Myungsin Chae, Seonyoung Shim, Hyungjun Cho, Byungtae Lee

“…The online auction is a well-known business model that shows how business can be changed with the aid of new technologies. On the other hand, although the…”
Get full text

Sustainable competitive advantage of a system goods innovator in a market with network effects and entry threats by Shim, Seonyoung, Lee, Byungtae

“…An innovator (a firm) introducing a technology for system goods into a market with network effects can adopt various licensing strategies. The innovator's…”
Get full text

Perspective-varying effects of peripheral knowledge in IT outsourcing: when vendor and client are collated by Shim, Seonyoung, Lee, Jung, Kim, Sojung

“…Purpose This study aims to examine how the role of peripheral knowledge changes along with the perspectives of vendor and client in inter-organizational IT…”
Get full text

Internet portals' strategic utilization of UCC and Web 2.0 Ecology by Shim, Seonyoung, Lee, Byungtae

“…Some innovative portals are now utilizing user-created content (UCC) through community-based search (CBS). Surveys observe that most UCC is actually copied…”
Get full text

Applying experimental online auctions in marketing research for multi-channel firms by Shim, Seonyoung, Lee, Byungtae

“…Auction mechanisms allocate consumers’ demand revealing incentives. In this study, we highlight field experimental online auctions for their value in new…”
Get full text

An economic model of optimal fraud control and the aftermarket for security services in online marketplaces by Shim, Seonyoung, Lee, Byungtae

“…The anonymity of online markets allows traders to easily behave opportunistically. Online marketplaces can lower the uncertainty of participants’ identities by…”
Get full text

Empirical analysis of risk-taking behavior in IT platform migration decisions by Shim, Seonyoung, Chae, Myungsin, Lee, Byungtae

“…Information technology (IT) platform migration incurs a great deal of risk because of the massive rewriting of legacy systems and a wide range of new…”
Get full text

Empirical analysis of online auction fraud: Credit card phantom transactions by Lee, Byungtae, Cho, Hyungjun, Chae, Myungsin, Shim, Seonyoung

“…Online auctions allow buyers to find a wider variety of items and help sellers to reach literally millions of buyers. Auctioning over the internet gives a…”
Get full text