Search Results - "Sajeesh, S."

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  1. 1

    Whitelisting versus advertising-recovery: Strategies to overcome advertising blocking by consumers by Singh, Ashutosh, Sajeesh, S., Bhardwaj, Pradeep

    Published in European journal of operational research (01-10-2024)
    “…The significance of online advertising as a primary revenue stream for digital media cannot be understated. However, the rising adoption of ad-blocking…”
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    Journal Article
  2. 2

    Surface-Functionalized Stem Cell-Derived Extracellular Vesicles for Vascular Elastic Matrix Regenerative Repair by S, Sajeesh, Camardo, Andrew, Dahal, Shataakshi, Ramamurthi, Anand

    Published in Molecular pharmaceutics (05-06-2023)
    “…Extracellular vesicles (EVs) are nanosized vesicles that carry cell-specific biomolecular information. Our previous studies showed that adult human bone marrow…”
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  3. 3

    Stem cell derived extracellular vesicles for vascular elastic matrix regenerative repair by Sajeesh, S., Broekelman, Thomas, Mecham, Robert P., Ramamurthi, Anand

    Published in Acta biomaterialia (01-09-2020)
    “…Abdominal aortic aneurysms (AAA) are localized expansions of the abdominal aorta that develop due to chronic proteolytic disruption of the structural…”
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  4. 4

    Strategic Revenue Sharing with Daily Deal Sites: A Competitive Analysis by Bhardwaj, Pradeep, Sajeesh, S.

    Published in Decision sciences (01-12-2017)
    “…ABSTRACT Promoting through daily deal sites has become popular in the past few years. Groupon is perhaps the best known provider of these promotions (also…”
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  5. 5

    Predicting mobility using limited data during early stages of a pandemic by Lash, Michael T., Sajeesh, S., Araz, Ozgur M.

    Published in Journal of business research (01-03-2023)
    “…•Predicting mobility vital for business decisions, especially with market shocks.•Multiple dimensions of consumers’ risk perceptions drive their mobility…”
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  6. 6

    Cyclodextrin–insulin complex encapsulated polymethacrylic acid based nanoparticles for oral insulin delivery by Sajeesh, S., Sharma, Chandra P.

    Published in International journal of pharmaceutics (15-11-2006)
    “…Present investigation was aimed at developing an oral insulin delivery system based on hydroxypropyl β cyclodextrin–insulin (HPβCD–I) complex encapsulated…”
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  7. 7

    The effect of consumer heterogeneity on firm profits in conspicuous goods markets by Sajeesh, S., Hada, Mahima, Raju, Jagmohan S.

    “…Consumers purchase conspicuous goods, such as luxury cars, to satisfy both social and functional needs. Heterogeneity in the emphases that consumers place on…”
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  8. 8

    Influence of market-level and inter-firm differences in costs on product positioning and pricing by Sajeesh, S.

    Published in Applied economics letters (12-08-2016)
    “…The objective of this article is to study the impact of differentiation and firm positioning on firm's pricing decisions in a horizontally differentiated…”
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  9. 9

    A Model of Unorganized and Organized Retailing in Emerging Economies by Jerath, Kinshuk, Sajeesh, S., Zhang, Z. John

    Published in Marketing science (Providence, R.I.) (01-09-2016)
    “…In the last two decades, organized retailing has transformed the retailing landscape in emerging economies, where unorganized retailing has traditionally been…”
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  10. 10

    Cyclodextrin complexed insulin encapsulated hydrogel microparticles: An oral delivery system for insulin by Sajeesh, S., Bouchemal, K., Marsaud, V., Vauthier, C., Sharma, Chandra P.

    Published in Journal of controlled release (01-11-2010)
    “…An oral insulin delivery system based on methyl-β-cyclodextrin (MCD) complexed insulin encapsulated polymethacrylic acid (PMAA) hydrogel microparticles was…”
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  11. 11

    Positioning and Pricing in a Variety Seeking Market by Sajeesh, S., Raju, Jagmohan S.

    Published in Management science (01-06-2010)
    “…We study competitive positioning and pricing strategies in markets where consumers seek variety. Variety seeking behavior is modeled as a decrease in the…”
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    Market positioning in food industry in response to public health policies by Sajeesh, S., Araz, Ozgur M., Huang, Terry T.‐K.

    Published in Production and operations management (01-07-2022)
    “…Public health agencies have designed and implemented interventions to control the global obesity epidemic using healthfulness messaging and policy changes such…”
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  17. 17

    Stem Cell Based Approaches to Modulate the Matrix Milieu in Vascular Disorders by S, Sajeesh, Dahal, Shataakshi, Bastola, Suraj, Dayal, Simran, Yau, Jimmy, Ramamurthi, Anand

    Published in Frontiers in cardiovascular medicine (15-06-2022)
    “…The extracellular matrix (ECM) represents a complex and dynamic framework for cells, characterized by tissue-specific biophysical, mechanical, and biochemical…”
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  18. 18

    ALPPL2 Aptamer-Mediated Targeted Delivery of 5-Fluoro-2'-Deoxyuridine to Pancreatic Cancer by Dua, Pooja, S, Sajeesh, Kim, Soyoun, Lee, Dong-ki

    Published in Nucleic acid therapeutics (01-08-2015)
    “…Nucleoside analogues are the most promising drugs for the treatment of pancreatic cancer to date. However, their use is often limited due to toxic side…”
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  19. 19

    Core-shell hybrid nanostructured delivery platforms for advanced RNAi therapeutics by Sajeesh, Choe, Jeong Yong, Lee, Dong ki

    Published in Nanomedicine (London, England) (01-10-2017)
    “…Study was aimed at combining the advantages of nonclassical RNAi-triggering oligonucleotides with nanoparticle-based advanced delivery platforms for developing…”
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  20. 20

    Putting one-to-one marketing to work: Personalization, customization, and choice by Arora, Neeraj, Dreze, Xavier, Ghose, Anindya, Hess, James D., Iyengar, Raghuram, Jing, Bing, Joshi, Yogesh, Kumar, V., Lurie, Nicholas, Neslin, Scott, Sajeesh, S., Su, Meng, Syam, Niladri, Thomas, Jacquelyn, Zhang, Z. John

    Published in Marketing letters (01-12-2008)
    “…The tailoring of a firm's marketing mix to the individual customer is the essence of one-to-one marketing. In this paper, we distinguish between two forms of…”
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