Search Results - "Roosta, Ahmad"
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1
A Phenomenological Study of Customer Disvalue
Published in Iranian journal of management studies (22-06-2020)“…In this paper we present the structure of "customer disvalue" phenomenon as the complementary concept for customer value. Authors, who are proponents of…”
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2
Early Folding Patterns and Asymmetries of the Normal Human Brain Detected from in Utero MRI
Published in Cerebral cortex (New York, N.Y. 1991) (01-01-2012)“…Early cortical folding and the emergence of structural brain asymmetries have been previously analyzed by neuropathology as well as qualitative analysis of…”
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3
Designing an Innovative Services Acceptance Model: A New Approach in Health Marketing
Published in Mudīriyyat-i bahrahvarī (01-01-2020)“…This research aimed at designing a model for the acceptance of innovation-based services of umbilical cord blood banks as a new approach in health marketing…”
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4
Design and Validation of a Model of Customers Switching Barriers in Appliances Industry
Published in Muṭālaʻāt-i mudīrīyat- rāhburdī (01-11-2014)“…In competitive world where such goods or services offered by competing firms are more similar to each other every day, it is hard to make surprise the customer…”
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5
Developing a Patterm of Entrepreneur’s Personal Brand in SMEs Total Brand
Published in Muṭālaʻāt-i mudīrīyat- rāhburdī (01-08-2014)“…Although the Branding literature has focused on large corporations, small and medium sized enterprises (SMEs)- which are one of the foundations of economic…”
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6
Design Pattern of Brand Orientation Empowering Factors
Published in Muṭālaʻāt-i mudīrīyat- rāhburdī (01-05-2014)“…In recent years, subjects concerning Brand and brand orientation has attracted consideration of some specialists of management field especially marketing. In…”
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7
Reviewing the Mediator Role of Noreliance to Avoidance from Internet Advertisements
Published in Nashrīyah-i mudīrīyat-i fannāvarī-i iṭṭilāʻāt (01-03-2009)“…The purpose of this research is to find the reasons of users avoidance from Internet advertisements. In this research it has been reviewed about the ideas of…”
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8
An assessment Model for Customer Relationship Management Process in Iranian Private-Commercial Banks
Published in Nashrīyah-i mudīrīyat-i fannāvarī-i iṭṭilāʻāt (01-03-2012)“…According to several reports, in spite of huge investment on customer relationship management (CRM), risk of implementing such projects is high. One of failure…”
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9
A Model for Multi-sensory Marketing in Tourism Destination Branding
Published in Mudīrīyat-i bāzargānī (01-04-2017)“…This study aims at providing a model for applying multi-sensory marketing in tourism destination branding. The research method was Survey research. The…”
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10
Factors Effect Salespeople Performance Based on Multilevel Approach
Published in Mudīrīyat-i bāzargānī (01-09-2010)“…This study was performed based on 482 questionnaires from 30 food companies' salespeople which contained 39-items. For testing the model, Multilevel Approach…”
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11
Presenting a local model for improving Iranian companies’ export performance in construction material market of Iraq
Published in Mudīrīyat-i bāzargānī (01-09-2015)“…Iraq market is a suitable and valuable market for the Iranian companies considering its high facilities for exporting products. But no local model was offered…”
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12
A risk and reliability management appraisal of company failure: an application of risk and reliability managment methodology to the analysis and identification of pattern, causes and symptoms of company failure, including formation of a data bank for failed companies
Published 01-01-1979“…The principal objective of the research is to diagnose the causes and symptoms of company failure and to investigate whether a pattern of failure could be…”
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Dissertation