Exploring the Role of Media Use Within an Integrated Behavioral Model (IBM) Approach to Vote Likelihood

Political interest is a key predictor of likelihood to vote. We argue that the political interest–vote intention relationship can be explained by well-established theories that predict behavior across domains (e.g., theory of reasoned action, theory of planned behavior). Relying on the integrated be...

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Bibliographic Details
Published in:	The American behavioral scientist (Beverly Hills) Vol. 65; no. 3; pp. 412 - 431
Main Authors:	Holbert, R. Lance, Dias, Nicholas C., Hardy, Bruce W., Jamieson, Kathleen Hall, Levendusky, Matthew S., Renninger, Andrew S., Romer, Daniel, Winneg, Kenneth M., Pasek, Josh
Format:	Journal Article
Language:	English
Published:	Los Angeles, CA SAGE Publications 01-03-2021 SAGE PUBLICATIONS, INC
Subjects:	Action Action theory Behavior Mass media effects Mediation Politics Reasoned action theory Theory of planned behavior Voting integrated behavioral model vote likelihood political interest partisan media
Online Access:	Get full text
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Summary:	Political interest is a key predictor of likelihood to vote. We argue that the political interest–vote intention relationship can be explained by well-established theories that predict behavior across domains (e.g., theory of reasoned action, theory of planned behavior). Relying on the integrated behavioral model, we propose a core mediation model with vote likelihood (i.e., behavioral intention) as the dependent variable. Two types of media use (conservative and liberal–moderate) are then assessed in relation to the core model. We explore the ways in which our results contribute to theory and outline a research agenda.
ISSN:	0002-7642 1552-3381
DOI:	10.1177/0002764220975054