Search Results - "ROY, Himadri"

Biorefineries from the perspective of sustainability: Feedstocks, products, and processes by Ghatak, Himadri Roy

“…Today, sustainability is the buzzword in the developmental parlance. This has brought the issue of availability and utilization of energy into sharp focus…”
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Forty-five years of celebrity credibility and endorsement literature: Review and learnings by Halder, Deepa, Pradhan, Debasis, Roy Chaudhuri, Himadri

“…Celebrity credibility constitutes a significant portion of the celebrity brand endorsement literature. While this field of research is mature with a rich…”
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Living in Marooned Island: Growing Old as Gay Men by Roy, Himadri

“…Growing old is related with all human beings, but for those whose sexualities do not follow the social normative structure of family, growing old is more…”
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I (do not) consume; therefore, I am: Investigating materialism and voluntary simplicity through a moderated mediation model by Kuanr, Abhisek, Pradhan, Debasis, Chaudhuri, Himadri Roy

“…With the burgeoning of consumer culture and materialism on a global scale, a counter‐culture movement, namely, voluntary simplicity, is slowly gaining…”
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Single-step first order phase transition and gravitational waves in a SIMP dark matter scenario by Chakrabarty, Nabarun, Roy, Himadri, Srivastava, Tripurari

“…We investigate the non-zero temperature dynamics of a sub-GeV dark matter scenario freezing-out via self-interactions. As a prototype, we take up the case of a…”
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Synthesis and characterization of Cu2O nanoparticles by Mallik, Manab, Monia, Soumendu, Gupta, Mantosh, Ghosh, Arnab, Toppo, Moti Prakash, Roy, Himadri

“…Cuprous oxide (Cu2O) nanoparticles are synthesized by aqueous precipitation method for the production of low-cost conductive ink, which is suitable for a…”
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Zero field cooled exchange bias effect in nano-crystalline Mg-ferrite thin film by Dakua, Himadri Roy

“…The Zero Field Cooled (ZFC) Exchange Bias (EB) effect in a single phase nanocrystalline Mg-ferrite thin film, deposited on an amorphous quartz substrate using…”
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Resonant leptogenesis in (2,2) inverse see-saw realisation by Chakraborty, Indrani, Roy, Himadri, Srivastava, Tripurari

“…In this present work we uphold the standard model (SM) augmented with two right-handed (RH) neutrinos along with two singlet neutral fermions to generate…”
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Searches for heavy neutrinos at multi-TeV muon collider: a resonant leptogenesis perspective by Chakraborty, Indrani, Roy, Himadri, Srivastava, Tripurari

“…In this work, the Standard Model (SM) is extended with two right-handed (RH) neutrinos and two singlet neutral fermions to yield active neutrino masses via…”
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Pandemics and consumer well‐being from the Global South by Das, Arindam, Chaudhuri, Himadri Roy

“…This introductory article makes a critical estimation of the impact of pandemics on the Global South consumer's well‐being. Our paper moves beyond the concerns…”
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Developments in Ozone-Based Bleaching of Pulps by Tripathi, Sandeep Kumar, Bhardwaj, Nishi Kant, Roy Ghatak, Himadri

“…This paper summarizes the review of developments in the area of ozone-based elemental chlorine free (ECF) and total chlorine free (TCF) bleaching of wood and…”
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The catharsis of male consumption: Reimagining masculinity in India by Das, Arindam, Roy Chaudhuri, Himadri, Goswami, Paromita

“…Research on alternate masculinity from India that emphasize consumption and consequent subjective well‐being (SWB) is primarily about gay men. However, our…”
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Quality‐of‐life as chronotopefication and futurization: Subsistence consumer experiences in India by Jagadale, Sujit Raghunathrao, Roy‐Chaudhuri, Himadri, Kadirov, Djavlonbek

“…In the poverty‐ridden settings in neo‐liberal India, we explore how subsistence consumers construct their quality‐of‐life (QOL). Drawing on the concepts of…”
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Biology of vascular endothelial growth factors by Roy, Himadri, Bhardwaj, Shalini, Ylä-Herttuala, Seppo

“…Angiogenesis is the process by which new blood vessels are formed from existing vessels. The vascular endothelial growth factors (VEGFs) are considered as key…”
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The karma of consumption: role of materialism in the pursuit of life satisfaction by Roy, Rajat, Rabbanee, Fazlul K, Roy Chaudhuri, Himadri, Menon, Preetha

“…Purpose This paper aims to examine how social comparison (SC) and belief in karma (KA) encourage materialism (MAT) and promote consumers’ life satisfaction…”
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Efficient Nitric Oxide Scavenging by Urea-Functionalized Push-Pull Chromophore Modulates NO-Mediated Diseases by Roy, Himadri Shekar, M, Neethu K, Rajput, Swati, Sadhukhan, Sreyanko, Gowri, Vijayendran, Dar, Arif Hassan, Monga, Malika, Salaria, Navita, Guha, Rajdeep, Chattopadhyay, Naibedya, Jayamurugan, Govindasamy, Ghosh, Deepa

“…The excess nitric oxide (NO) produced in the body in response to bacterial/proinflammatory stimuli is responsible for several pathological conditions. The…”
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Communication in global crises: critical discourses on consumption, culture, power, and resistance by Das, Arindam, Roy Chaudhuri, Himadri, Edwards, Lee

“…The introductory article to the Special Issue asserts a convergence between communication, media studies, CCT, and critical marketing. Challenging the social…”
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Can we anti‐consume our way to sustainability? Finding answers at the intersection of cultural values by Kuanr, Abhisek, Israel, Duraipandian, Pradhan, Debasis, Roy Chaudhuri, Himadri

“…Anti‐consumption behaviours are frequently seen as an effective way for an individual to mitigate harm done to the natural world and foster sustainability…”
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Normalized Heterotopia as a Market Failure in a Spatial Marketing System: The Case of Gated Communities in India by Roy Chaudhuri, Himadri, Jagadale, Sujit Raghunathrao

“…This article explores the spatial marketing system in India. It highlights a case where market failure is institutionalized through the normalization of…”
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Simulated process integration of wastewater electrooxidation with recuperated micro gas turbine for energy recovery by Roy Ghatak, Himadri

“…Electrooxidation (EO) is a promising wastewater treatment technology that is plagued with high energy consumption. This study simulates the energy recovery…”
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