Search Results - "Pina, José M."

Corporate Social Responsibility as a Vehicle to Reveal the Corporate Identity: A Study Focused on the Websites of Spanish Financial Entities by Bravo, Rafael, Matute, Jorge, Pina, José M.

“…This study explores the relevance of corporate social responsibility (CSR) as an element of the corporate identity of Spanish financial institutions…”
Get full text

Analysing teamwork in higher education: an empirical study on the antecedents and consequences of team cohesiveness by Bravo, Rafael, Catalán, Sara, Pina, José M.

“…One of the most important components of effective teamwork is cohesiveness. However, few empirical studies on the antecedents and consequences of group…”
Get full text

Guest editorial: Brand management in banking by Bravo, Rafael, Dall'Olmo Riley, Francesca, Pina, José M.

“…Creating a strong brand can be a competitive advantage that helps companies attract customers and gain lifetime loyalty and engagement. Because of its…”
Get full text

The influence of corporate social responsibility and price fairness on customer behaviour: evidence from the financial sector by Matute-Vallejo, Jorge, Bravo, Rafael, Pina, José M.

“…This paper explores how customers' perceptions of firms' corporate social responsibility (CSR) and fairness in their pricing strategy determine customers'…”
Get full text

Downscale extensions: Consumer evaluation and feedback effects by Dall'Olmo Riley, Francesca, Pina, José M., Bravo, Rafael

“…This study analyzes consumers' evaluation and feedback effects of vertical downscale line extensions through an experiment with price (−25% v. −50%), brand…”
Get full text

Understanding how customers engage with social tourism websites by Bravo, Rafael, Catalán, Sara, Pina, José M

“…Purpose This paper aims to analyse the effect of technology acceptance variables on customer attitude and customer engagement behaviours (CEB) with social…”
Get full text

Generalizing spillover effects of goods and service brand extensions: A meta-analysis approach by Pina, José M., Dall'Olmo Riley, Francesca, Lomax, Wendy

“…The paper examines the generalizability of forward and feedback effects of durable goods and service brand extensions through a main study and four…”
Get full text

The role of perceived value in vertical brand extensions of luxury and premium brands by Dall'Olmo Riley, Francesca, Pina, José M., Bravo, Rafael

“…This study examines the role of perceived value in the relationship between brand attitude, perceived fit, extension attitude and consumers' purchase intention…”
Get full text

Students’ Experience with Online Simulation Games: From Computer Anxiety to Satisfaction by Pina, José M, Bordonaba-Juste, Victoria

Get full text

Patient Satisfaction and Visual Performance in Patients with Ocular Pathology after Bilateral Implantation of a New Extended Depth of Focus Intraocular Lens by Rementería-Capelo, Laureano A., Lorente, Pilar, Carrillo, Virginia, Sánchez-Pina, José M., Ruiz-Alcocer, Javier, Contreras, Inés

“…Aim. To evaluate visual results and patient-perceived outcomes in patients with ocular pathologies implanted with a new extended depth-of-focus intraocular…”
Get full text

Brand extension feedback: The role of advertising by Martínez, Eva, Montaner, Teresa, Pina, José M.

“…Firms often use brand extensions as a way of introducing their new products, although they also risk diluting their brand image. In order to understand how…”
Get full text

Corporate identity management in the banking sector: effects on employees’ identification, identity attractiveness, and job satisfaction by Bravo, Rafael, Matute, Jorge, Pina, José M.

“…This paper analyzes the effects of corporate identity management (CIM) on employees’ responses. Specifically, it advances previous literature by exploring how…”
Get full text

Visual and Refractive Outcomes of Cataract Surgeries Performed in One Year in a Private Practice Setting: Review of 2714 Procedures by Sánchez-Pina, José M., Morán, Aida, Gros-Otero, Juan, García-Pérez, Jorge L., Rementería-Capelo, Laureano A., Contreras, Inés

“…Introduction. Currently available outcome data for cataract surgery include mostly patients from public health systems. The purpose of this study was to report…”
Get full text

Consumer responses to brand extensions: a comprehensive model by Martínez, Eva, Pina, José M

“…Purpose - This paper aims to understand the reciprocal spill-over effects of brand extensions by testing a comprehensive model that gathers both the brand…”
Get full text

Communicating Spanish banks' identities: the role of websites by Bravo, Rafael, Pina, José M, Matute, Jorge

“…Purpose - This paper aims to reveal the key elements of corporate identity through the information provided by entities' websites, and to study the differences…”
Get full text

Gamification in tourism and hospitality review platforms: How to R.A.M.P. up users’ motivation to create content by Bravo, Rafael, Catalán, Sara, Pina, José M.

“…Tourism and hospitality review platforms use gamification to motivate individuals to create user-generated content. However, the gamification-related…”
Get full text

New prognosis score including absolute lymphocyte/monocyte ratio, red blood cell distribution width and beta‐2 microglobulin in patients with diffuse large B‐cell lymphoma treated with R‐CHOP: Spanish Lymphoma Group Experience (GELTAMO) by Bento, Leyre, Díaz‐López, Antonio, Barranco, Gilberto, Martín‐Moreno, Ana M., Baile, Mónica, Martín, Alejandro, Sancho, Juan M., García, Olga, Rodríguez, Mario, Sánchez‐Pina, Jose M., Novelli, Silvana, Salar, Antonio, Bastos, Mariana, Rodríguez‐Salazar, M José, González de Villambrosia, Sonia, Córdoba, Raul, García‐Recio, M., Martínez‐Serra, J., Campo, Raquel, Luzardo, Hugo, García, Daniel, Hong, Azueg, Abrisqueta, Pau, Sastre‐Serra, Jorge, Roca, Pilar, Rodríguez, José, Gutiérrez, Antonio

“…Summary The International Prognostic Index (IPI) is the most widely used score for non‐Hodgkin lymphoma but lacks the ability to identify a high‐risk…”
Get full text

The negative impact of brand extensions on parent brand image by Martínez, Eva, Pina, José M

“…In recent years, companies have been using brand extensions as a strategy for launching new products. The reason why this strategy has been popular is the fact…”
Get full text

Extending the brand: controllable drivers of feedback effects by Montaner, Teresa, Pina, José M

“…Purpose - The purpose of this paper is to understand how companies can leverage brand image through brand extensions without harming their image. It…”
Get full text

Expansion strategies for online brands going offline by Bravo, Rafael, Iversen, Nina M, Pina, José M

“…Purpose - This paper seeks to examine expansions of online brands into the offline market via brand extensions and via brand alliances. Specifically, it aims…”
Get full text