Search Results - "Parke, Perry L."

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    How much customer collaboration is too much? Implications for user entrepreneurship and product performance by Srivastava, Saurabh, Iyer, Pramod, Davari, Arezoo, Williams Jr, Wallace A., Parke, Perry L.

    “…Purpose Research in the business-to-business (B2B) and user entrepreneurship literature agrees that “user-driven” perspectives allow entrepreneurs to develop…”
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