Search Results - "Orsman, T."
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Commonalities in the Reasons for Switching Advertising Agencies: Corroboratory Evidence from New Zealand
Published in International journal of advertising (01-01-1997)“…Our replication study in New Zealand of failed advertising agency-client relationships provides findings to support previous UK and US research that a common…”
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Journal Article -
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Commonalities in the Reasons for Switching Advertising Agencies: Corroboratory Evidence from New Zealand
Published in International journal of advertising (01-02-1997)“…Our replication study in New Zealand of failed advertising agency‐client relationships provides findings to support previous UK and US research that a common…”
Get full text
Journal Article