Search Results - "O'Rourke, James S."

Google in China: government censorship and corporate reputation by O'Rourke, James S., Harris, Brynn, Ogilvy, Allison

“…Purpose - This paper examines the communication strategies organization, and tactics of Google as corporate executives and staff planned and began executing…”
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Martha Stewart Living Omnimedia Inc.: the fall of an American icon by O’Rourke, James S.

“…Domestic advice, entertainment, and home products icon Martha Stewart has been convicted of lying to government investigators following the sale of nearly 4000…”
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Merck & Co. Inc.: communication lessons from the withdrawal of Vioxx by O'Rourke, James S.

“…Purpose - This paper examines communication strategies, organization, and tactics of the pharmaceutical firm Merck & Co., Inc., as corporate executives and…”
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The art of downsizing: Communicating lay-offs to key stakeholders by Pfeil, Marek P., Setterberg, Alison B., O'Rourke, James S.

“…This paper examines the process of corporate downsizing and its implications for communicating employee lay-offs. In an effort to please one set of…”
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American Electrical: Managing an Environmental Crisis by O'Rourke, James S., IV

“…Presents a case study for use in business communication classes to help students understand and learn both the context and the strategies for communication…”
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Corporate Reputation and the Discipline of Management Communication by O'Rourke, James S

“…This chapter focuses on management communication as a key discipline, essential in advancing the goals of an organization and forming its reputation. It…”
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Intercultural Business Communication: Building a Course from the Ground Up by O'Rourke, James S., IV

“…Discusses establishing a course in intercultural communication. Discusses determining course goals; selecting textbooks and readings; selecting guest speakers;…”
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Grading the Work of Non-Native Speakers of English by O'Rourke, James S., IV

“…Presents a case addressing ethical issues regarding grading the work of nonnative speakers of English in business communication classes. Lists nine questions…”
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The Ethics of Resumes and Recommendations: When Do Filler and Fluff Become Deception and Lies? (Teaching Ethical Issues) by O'Rourke, James S

“…Presents a case study for use in business communication classes regarding the ethics of resumes and recommendations. Presents the case itself as well as…”
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Erratum to “Martha Stewart Living Omnimedia Inc.: The fall of an American icon” [Public Relat. Rev. 30 (2004) 447–457] by O’Rourke, James S.

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Google in China government censorship and corporate reputation by O'Rourke, James S., Harris, Brynn, Ogilvy, Allison

“…Purpose This paper examines the communication strategies organization, and tactics of Google as corporate executives and staff planned and began executing the…”
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Publish or Perish! In the Scholarly Press These Days, the Latter Seems to Be Getting Easier by O'Rourke, James S.

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Principles for Good Educational Tapes by O'Rourke, James S

“…Twelve suggestions are offered for producing successful video presentations for educational television. Although most suggestions focus on ways to improve…”
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The art of downsizing Communicating layoffs to key stakeholders by Pfeil, Marek P., Setterberg, Alison B., ORourke, James S.

“…This paper examines the process of corporate downsizing and its implications for communicating employee layoffs. In an effort to please one set of stakeholders…”
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Review and criticism by Swanson, David L., Toogood, Alex, Rampal, Kuldip R., O'Rourke, James S., Gross, Lynne Schafer

“…Mediated Political Realities, Dan Nimmo and James E. Combs (New York: Longman, 1983), 240 pp., $10.95. The Political Uses of Symbols, Charles D. Elder and…”
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Review and criticism by James, Navita Cummings, Londino, Lawrence J., O'Rourke, James S., Compesi, Ronald J., Shanor, Donald R.

“…The Disappearance of Childhood, Neil Postman (New York, NY: Delacorte Press, 1982). Pushbutton Fantasies: Critical Perspectives on Videotext and Information…”
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Review and criticism by Heinemann, George A., Silverman, L. Theresa, O'Rourke, James S., Biel, Michael, Hurwitz, Donald, Blakley, Stewart

“…Children's programming Children and the Faces of Television: Teaching, Violence. Selling, Edited by Edward L. Palmer and Aimée Dorr (New York: Academic Press,…”
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