Search Results - "Neves Guimarães, Márcia Regina"

From Stores to Banks: The Financialization of the Retail Trade in Brazil by Saltorato, Patrícia, Domingues, Larissa Cecília, Donadone, Júlio César, Guimarães, Márcia Regina Neves, Hallewell, Laurence

“…The Brazilian retail sector has been experiencing a dynamic involving, on the one hand, a strong approximation toward the financial institutions and, on the…”
Get full text

Ecosystems, strategy, and resilience: Four empirical cases in the COVID-19 crisis by da Paixão de Oliveira, Wesley, Neves Guimarães, Márcia Regina, Azevedo Ramos da Silva, João Eduardo

“…The pandemic pushed companies to rethink competitive strategies and the innovation ecosystem structure. Then, we studied four small organizations from…”
Get full text

Overview of Hackathons in Brazil by Rodrigues, Renato Tadeu, Guimarães, Márcia Regina Neves, Lara, Felipe Ferreira de

“…Purpose – The main purpose of this study is to analyze why Brazilian organizations hold Hackathons and to identify what happens to the winning products after…”
Get full text

The influence of the specifics of small businesses on innovation by Ferreira de Lara, Felipe, Regina Neves Guimarães, Márcia

“…Purpose Based on a multi-case analysis of small businesses in the metal-mechanical industry in the region of Sorocaba, State of São Paulo, Brazil, the purpose…”
Get full text

Analysis of the internal strategic alignment of the production strategy: case study in an auto parts company of the municipality of Sorocaba/SP by Soares, Polliany Brigagão, Guimarães, Márcia Regina Neves, Lara, Felipe Ferreira de

“…Abstract The auto parts sector plays an important role in the national economy and has the need to become more competitive in face of some difficulties in the…”
Get full text

Fatores organizacionais internos que facilitam ou dificultam a inovação de produtos: estudo de caso em uma empresa que utiliza a tipologia eto by Donha, Rogério Gonçalves, Guimarães, Márcia Regina Neves

“…A inovação é considerada importante quando se trata da competitividade das organizações em geral. Assim, a compreensão dos fatores que facilitam e também dos…”
Get full text

Estratégias da Cultura Organizacional para a Inovação Tecnológica by Ramos, Camila Isabel Maia, Guimarães, Márcia Regina Neves, Lara, Felipe Ferreira de

“…Devido às contínuas mudanças no ambiente externo, as organizações precisam inovar-se constantemente para garantir a sua sobrevivência, e para isso, é…”
Get full text

Inovação organizacional: estudos de caso comparativos entre duas empresas de pequeno porte e duas empresas subsidiárias do setor metal-mecânico da região de Sorocaba by Lara, Felipe Ferreira de, Guimarães, Márcia Regina Neves

“…O artigo tem como objetivo analisar a ocorrência da inovação organizacional em quatro empresas do setor metal-mecânico da região de Sorocaba/SP. Busca ainda,…”
Get full text

A INFLUÊNCIA DA CULTURA ORGANIZACIONAL NOS PROCESSOS DE TRABALHO DOS COLETORES DE LIXO DOMICILIAR: UM ESTUDO DE CASO by Oliveira, Talita Martins, Fontes, Andrea Regina Martins, Guimarães, Márcia Regina Neves

“…O trabalho exercido pelo coletor de lixo pode ser considerado penoso, pois solicita deste indivíduo grande esforço para concluir sua tarefa. Esse trabalho…”
Get full text

Estratégia de produção na indústria de autopeças: estudo multicasos em empresas da região de Sorocaba by Neves Guimarães, Márcia Regina, Teodoro Filho, Alberto Magno, Lara, Felipe Ferreira de, Saltorato, Patricia

“…O alinhamento da estratégia de produção com a estratégia de negócios é fundamental para a obtenção de vantagem competitiva sustentável. No caso particular da…”
Get full text

The influence of the specifics of small businesses on innovation: A multiple case study of the Brazilian metal-mechanical industry by de Lara, Felipe Ferreira, Guimaraes, Marcia Regina Neves

“…Purpose--Based on a multi-case analysis of small businesses in the metal-mechanical industry in the region of Sorocaba, State of Sao Paulo, Brazil, the purpose…”
Get full text

COMPETITIVE PRIORITIES IN THE URBAN MOBILITY SECTOR by Oshiro, Estela Tieko, Guimarães, Márcia Regina Neves, Lara, Felipe Ferreira de

“…Purpose – The research aims to identify the competitive priorities adopted by a company that operates in the urban mobility services sector and analyzes…”
Get full text

A multiple case study of the Brazilian metal-mechanical industry by Felipe Ferreira de Lara, Márcia Regina Neves Guimarães

“…Purpose – Based on a multi-case analysis of small businesses in the metal-mechanical industry in the region of Sorocaba, State of São Paulo, Brazil, the…”
Get full text

Organizational Culture Strategies for Technological Innovation by Camila Isabel Maia Ramos, Márcia Regina Neves Guimarães, Felipe Ferreira de Lara

“…Due to continuous changes in the external environment, organizations need to constantly innovate to ensure their survival, and for that, it is necessary to…”
Get full text

Organizational factors and technological innovation in products engineered to order for the wind energy market by Donha, Rogério, Guimarães, Márcia Regina Neves

“…The objective of this article is to identify the organizational factors that facilitate or inhibit the technological innovation in the development cycle of a…”
Get full text

Caring for those who care: key challenges and improvement opportunities for health professionals working with children with disabilities by Manca, Larissa Corrêa Manoela, Fontes, Andréa Regina Martins, Guimarães, Márcia Regina Neves, Sigahi, Tiago F A C, Saltorato, Patrícia, Rodrigues, Daniela da Silva, Vieira, Marina Helena Pereira, Tessarini Júnior, Geraldo, Kawasaki, Bruno Cesar

“…This paper investigates the challenges faced by health professionals working with children with disabilities, with the aim of identifying areas for…”
Get full text

Competitive Priorities and Innovation in SMEs: A Brazil Multi-Case Study by Ferreira de Lara, Felipe, Neves Guimarães, Márcia Regina

“…This study uses the qualitative approach and the multi-case study method to analyze the influence that the competitive advantages exerts in the innovation…”
Get full text

Manufacturing strategy in the auto parts industry: a multicases study in companies at sorocaba’s region by Márcia Regina Neves Guimarães, Alberto Magno Teodoro Filho, Felipe Ferreira de Lara, Patricia Saltorato

“…The alignment of manufacturing strategy with the business strategy is fundamental for achieving sustainable competitive advantage. In the particular case of…”
Get full text

A RELAÇÃO ENTRE A ESTRATÉGIA DE PRODUÇÃO E A PRÁTICA DA INOVAÇÃO TECNOLÓGICA: UM ESTUDO EM UMA EMPRESA PRODUTORA DE ALUMÍNIO by Guimarães, Márcia Regina Neves, de Lara, Felipe Ferreira, Trindade, Raissa Oliveira Peroba

“…Innovation has been regarded as crucial for organizations competing in dynamic environments. There is a close relationship between organizational strategies…”
Get full text

COMPETITIVE PRIORITIES AND STRATEGIC ALIGNMENT AS MEDIATORS IN THE RELATIONSHIP BETWEEN COMPANIES IN THE BRAZILIAN AUTOMOTIVE SUPPLY CHAIN by Junior, Wagner Roberto Garo, Guimarães, Marcia Regina Neves

“…This study aimed to assess how the search for strategic alignment and competitive priorities influences the relationship between companies in the Brazilian…”
Get full text