Search Results - "Naraine, Michael L."

Thinking outside the 'box': a discussion of sports fans, teams, and the environment in the context of COVID-19 by Mastromartino, Brandon, Ross, Walker J., Wear, Henry, Naraine, Michael L.

“…In this paper, we examine the implications of sport stadiums closures during the COVID-19 global pandemic. The paper looks at the impact of sport stadium…”
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20 Years of Olympic Media Research: Trends and Future Directions by Geurin, Andrea N, Naraine, Michael L

“…The Olympic Games is the largest multisport event in the world, regularly drawing global audiences in the billions to watch coverage of athletes from hundreds…”
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(Dis)Innovative digital strategy in professional sport: examining sponsor leveraging through social media by Mastromartino, Brandon, Naraine, Michael L.

“…PurposeThe purpose of this study was to examine the effectiveness of social media strategies of sport organizations when an unexpected absence of relevant…”
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Exploring Paralympic digital sponsorship strategy: an analysis of social media activation by Burton, Nick, Naraine, Michael L., Scott, Olan

“…This study examines social media sponsorship activation during the 2018 PyeongChang Games period, seeking to investigate how sponsors of the Olympic and…”
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National sport organization governance design archetypes for the twenty-first century by Parent, Milena M., Hoye, Russell, Taks, Marijke, Thompson, Ashley, Naraine, Michael L., Lachance, Erik L., Séguin, Benoit

“…This paper revisits our knowledge of sport organization governance design archetypes. To do so, we focus on Canadian national sport organizations (NSOs) and…”
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Scoping practical implications and managerial relevance in sport management by Mastromartino, Brandon, Naraine, Michael L., Dees, Windy, Zhang, James J.

“…PurposeThere remains a critical issue in sport management scholarship in that the field lacks a well-defined framework for delineating practical implications…”
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An application of the nonprofit virtual accountability index: Accountability in sport for development and peace by Svensson, Per G., Naraine, Michael L.

“…In this research note, we examine web‐based accountability practices of human service nonprofits. Data were collected directly from the organizational websites…”
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The impact of a new women's professional sport league on pre-existing sport organisations: a modified, integrative approach to examining change by Taylor, Chelsey Sara, Naraine, Michael L., Rowe, Katie, Robertson, Jonathan, Karg, Adam

“…PurposeThe purpose of this study was to explore the process of change in existing professional sport organisations as they initiate a women's…”
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User engagement from within the Twitter community of professional sport organizations by Naraine, Michael L., Wear, Henry T., Whitburn, Damien J.

“…Purpose: The purpose of this study was to analyze user engagement from within the Twitter community of professional sport organizations (i.e., social media…”
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Aligning governance, brand governance and social media strategies for improved organizational performance: a qualitative comparative analysis of national sport organizations by Lefebvre, Arthur, Parent, Milena M., Taks, Marijke, Naraine, Michael L., Séguin, Benoit, Hoye, Russell

“…PurposeThis paper aims to explore the potential configurations of governance, brand governance and social media strategies leading to effective organizational…”
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If you build it, will they log on? Wi–Fi usage and behavior while attending National Basketball Association games by Naraine, Michael L, O'Reilly, Norm, Levallet, Nadège, Wanless, Liz

“…PurposeAlthough sports fans have increased their use of digital media to consume sport, especially at professional sport venues, it is unknown the extent to…”
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WeTheNorth: Examining an Online Brand Community Through a Professional Sport Organization’s Hashtag Marketing Campaign by Naraine, Michael L., Pegoraro, Ann, Wear, Henry

“…The use of hashtags has become an important strategy in digital marketing, anchoring online conversations. The conversations stemming from the use of hashtags…”
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A Magic “Bullet”: Exploring Sport Fan Usage of On-Screen, Ephemeral Posts During Live Stream Sessions by Li, Bo, Naraine, Michael L., Zhao, Liang, Li, Chenyang

“…The bullet-screen function is an augmented comment feature that has been adopted by the majority of Over-the-Top (OTT) services to foster users’ interaction…”
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Unfolding the Twitter scene of the 2017 UEFA Champions League Final: social media networks and power dynamics by Yan, Grace, Watanabe, Nicholas M., Shapiro, Stephen L., Naraine, Michael L., Hull, Kevin

“…Research question: This study investigated the Twitter networks of the Champions League hashtag (#UCL) across the 2017 UEFA Champions League Final. Through an…”
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Reconceptualizing a model of demonstration effects: integrating rational, affective, and behavioral constructs by Bakhsh, Jordan T., Potwarka, Luke R., Naraine, Michael L., Wear, Henry

“…Research examining demonstration effects has been criticized for being atheoretical and lacking evidence of any behavioral effect. Drawing from dual-process…”
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The importance of physical proximity for team cohesion - a case study of USA Rugby 7s by Mueller, Jacqueline, Matz, Robbie, Damon, Zack J., Naraine, Michael L., Skinner, James

“…This paper seeks to contribute to the theoretical understanding of team cohesion in sport. While a robust foundation of research on team cohesion in sport…”
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Brand governance practices in Canadian national sport organizations: an exploratory study by Taks, Marijke, Seguin, Benoit, Naraine, Michael L., Thompson, Ashley, Parent, Milena M., Hoye, Russell

“…Research Questions: We explored if and how decision-makers of different types of national sport organizations (NSOs) govern their brand, considering the…”
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Transforming the Fan Experience through Livestreaming: A Conceptual Model by Wymer, Sarah, Naraine, Michael L., Thompson, Ashleigh-Jane, Martin, Andrew J.

“…The purpose of this case study research was to explore how Queensland Rugby League (QRL) used a Facebook brand page, for the Queensland Maroons, and…”
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Tell Me a Story: Exploring Elite Female Athletes' Self-Presentation via an Analysis of Instagram Stories by Li, Bo, Scott, Olan K. M., Naraine, Michael L., Ruihley, Brody J.

“…There are many social media uses for professional athletes. From sharing their personal lives, professional highlights, and opinions to product placements and…”
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“Frame-Changing” the Game: Examining the Media Framing of the Mixed Martial Arts Discourse in Ontario by Naraine, Michael L., Dixon, Jess C.

“…This article extends research on media framing and the concept of “frame-changing” by examining the sanctioning of professional mixed martial arts (MMA) events…”
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