Search Results - "Motion, Judy"

Transformative learning approaches for public relations pedagogy by Motion, Judy, Burgess, Lois

“…Public relations educators are frequently challenged by students' flawed perceptions of public relations. Two contrasting case studies are presented in this…”
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Undoing art and oil: an environmental tale of sponsorship, cultural justice and climate change controversy by Motion, Judy

“…Sponsorship arrangements with fossil fuel companies raise concerns about the appropriation and exploitation of cultural institutions. The concept of cultural…”
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Food advertisements containing 'scientific' and 'lay person' keywords: Responses from a sample of female Australian consumers by MCMAHON, Anne-Therese, TAPSELL, Linda, WILLIAMS, Peter, MOTION, Judy, JONES, Sandra C

“…To describe female consumer responses to food advertisements containing nutrition messages differentiated by use of 'scientific' and 'lay person' keywords…”
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Talking back: Reflecting on feminism, public relations and research by Fitch, Kate, James, Melanie, Motion, Judy

“…•The paper explores feminism and public relations from diverse perspectives.•It adopts an anecdotal and conversational style as a creative methodology in…”
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The Transformational Potential of Public Policy Discourse by Motion, Judy, Leitch, Shirley

“…In this paper we examine the relationship between public policy, legitimacy and organizational identity in the context of a societal controversy. Public policy…”
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A toolbox for public relations: The oeuvre of Michel Foucault by Motion, Judy, Leitch, Shirley

“…In this article, we provide a brief introduction to the work of Michel Foucault. Our focus is on the major themes of Foucault's work: discourse,…”
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Christian lay understandings of preimplantation genetic diagnosis by Doolin, Bill, Motion, Judy

“…Focus groups were used to analyse Christian lay public understanding of preimplantation genetic diagnosis (PGD), a relatively new biomedical practice. The…”
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Development of a Market Orientation Research Agenda for the Nonprofit Sector by Chad, Paul, Kyriazis, Elias, Motion, Judy

“…Market orientation is the overarching framework by which practitioners and academics make sense of the interplay between customers, competition, stakeholders,…”
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Building contemporary brands: a sponsorship-based strategy by Cliffe, Simon J., Motion, Judy

“…Sponsorship offers unique opportunities for operationalizing brand strategy. Yet, despite the increasing volume of sponsorship research, marketing researchers…”
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Popularizing dissent: A civil society perspective by Motion, Judy, Leitch, Shirley, Weaver, C. Kay

“…This article theorizes civil society groups’ attempts to popularize opposition to genetic modification in New Zealand as deliberative interventions that seek…”
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Participative public relations: Power to the people or legitimacy for government discourse? by Motion, Judy

“…This article adopts a Foucauldian lens to critique public relations practices that engage stakeholders in participative processes with predetermined outcomes…”
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The benefits of manufacturer brands to retailers by Glynn, Mark S, Brodie, Roderick J, Motion, Judy

“…Purpose - The purpose of this paper is to investigate how manufacturers' brands benefit retailers and how these benefits affect retailer evaluations of the…”
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Equity in corporate co‐branding: The case of adidas and the All Blacks by Motion, Judy, Leitch, Shirley, Brodie, Roderick J

“…Corporate co‐branding is analysed within the context of a case study of the sponsorship relationship between adidas and the New Zealand Rugby Union. The study…”
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The fall of research and rise of innovation: Changes in New Zealand science policy discourse by Leitch, Shirley, Motion, Judy, Merlot, Elizabeth, Davenport, Sally

“…Recent changes in national science policies have seen a strong swing towards demand-side policies whereby national innovation systems are harnessed as a means…”
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Retooling the corporate brand: A Foucauldian perspective on normalisation and differentiation by Leitch, Shirley, Motion, Judy

“…In this paper, we draw upon the social theory of Michel Foucault to explore the neglected tension between normalisation and differentiation in corporate…”
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Out of the laboratory: scientists' discursive practices in their encounters with activists by MOTION, JUDY, DOOLIN, BILL

“…This article analyses the discursive practices of scientists engaged in controversial science in their narrated accounts of encounters with activists. It…”
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Teaching the Environmental Humanities: International Perspectives and Practices by O’Gorman, Emily, van Dooren, Thom, Münster, Ursula, Adamson, Joni, Mauch, Christof, Sörlin, Sverker, Armiero, Marco, Lindström, Kati, Houston, Donna, Pádua, José Augusto, Rigby, Kate, Jones, Owain, Motion, Judy, Muecke, Stephen, Chang, Chia-ju, Lu, Shuyuan, Jones, Christopher, Green, Lesley, Matose, Frank, Twidle, Hedley, Schneider-Mayerson, Matthew, Wiggin, Bethany, Jørgensen, Dolly

“…This article provides the first international overview and detailed discussion of teaching in the environmental humanities (EH). It is divided into three…”
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A Praxis Framework for Implementing Market Orientation Into Charities by Chad, Paul, Motion, Judy, Kyriazis, Elias

“…There is a scarcity of research regarding the process of introducing market orientation into the not-for-profit sector. Understanding this process would…”
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A Discourse Perspective for Critical Public Relations Research: Life Sciences Network and the Battle for Truth by Motion, Judy, Weaver, C. Kay

“…Critical public relations scholarship is increasingly required to justify the contribution that is made to theory and practice. Within this article, an…”
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Sources of brand benefits in manufacturer-reseller B2B relationships by Glynn, Mark S., Motion, Judy, Brodie, Roderick J.

“…Purpose - The aim of the paper is to develop a conceptual framework that explores the sources of manufacturer brand benefits for resellers.Design methodology…”
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