Search Results - "Minahan, Stella"

Seeking attention: an eye tracking study of in-store merchandise displays by Huddleston, Patricia, Behe, Bridget K, Minahan, Stella, Fernandez, R. Thomas

“…Purpose – The purpose of this paper is to elucidate the role that visual measures of attention to product and information and price display signage have on…”
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International retail format transfer: A comparison study of Australian and U.S. warehouse club members by Li, Jie, Huddleston, Patricia, Minahan, Stella

“…Costco successfully transferred its Warehouse Membership Club (WMC) format to Australia. This research: 1) develops a conceptual framework to examine the role…”
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Shopping with my mother: reminiscences of adult daughters by Minahan, Stella, Huddleston, Patricia

“…Mothers and daughters are an influential dyad seen in US shopping malls, and their purchasing power is critical to the success of the retail industry. This…”
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Stitch'nBitch: Cyberfeminism, a Third Place and the New Materiality by Minahan, Stella, Cox, Julie Wolfram

“…We discuss the emergence of a new craft movement known as Stitch'nBitch. Prevalent around the globe, particularly among women, this movement is based locally…”
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Promotional Competitions: A Taxonomy of Campaign Framing Choices Integrating Economic, Informational, and Affective Objectives by Ogden, Steve, Minahan, Stella, Bednall, David

“…Promotional competitions remain underresearched with only limited conceptualization of campaign design (framing) options evident. Our research addresses the…”
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Shopping with mum - mother and daughter consumer socialization by Minahan, Stella, Huddleston, Patricia

“…Purpose - Responding to calls for a greater understanding of consumer socialization in young people, this paper aims to investigate daughters' perceptions of…”
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An exploration of relational customers' response to service failure by Hedrick, Natalie, Beverland, Michael, Minahan, Stella

“…Purpose - The purpose of this paper is to examine how customers with different relational bonds respond to the same service failure. In particular, the…”
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Costco and the Aussie Shopper: a case study of the market entry of an international retailer by Minahan, Stella Marie, Huddleston, Patricia, Bianchi, Constanza

“…Retailing is a globalised industry, yet retailers must respond to local shopping habits if they are to be perceived as legitimate by the host country…”
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Where Pop Meets Purl: Knitting, the Curation of Craft, and the Folk/Mass Culture Divide by Wolfram Cox, Julie, Minahan, Stella

“…Since the 1970s, the de‐differentiation of high and low culture has legitimized the curation of craft and popular culture. The curation of some crafts, such as…”
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Display signs and involvement: the visual path to purchase intention by Behe, Bridget K., Zhao, Jing, Sage, Lynne, Huddleston, Patricia T., Minahan, Stella

“…Retailers, merchandisers and suppliers go to great lengths to display merchandise so that it captures the eye of the customer. Attention requires eye movement…”
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Practical Field Use of Eye-tracking Devices for Consumer Research in the Retail Environment by Behe, Bridget K., Fernandez, R. Thomas, Huddleston, Patricia T., Minahan, Stella, Getter, Kristin L., Sage, Lynnell, Jones, Allison M.

“…Eye-tracking equipment is now affordable and portable, making it a practical instrument for consumer research. Engineered to best analyze gaze on a plane…”
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Conducting field research in retail stores: A meandering path to a successful research project by Minahan, Stella Marie, Huddleston, Patricia, Behe, Bridget, Fernandez, R. Thomas

“…This case study follows the sometimes meandering path of a team of international academics conducting field research in retail stores. Field studies in retail…”
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The Greydollarfella: An endangered species or a market opportunity? by Ogden-Barnes, Stephen, Minahan, Stella

“…This paper identifies an ignored and endangered species: the mature male shopper, who we have named the Greydollarfella. Based on current research and…”
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Using eye tracking to understand consumer Behaviour in garden Centres by Minahan, Stella, Orr, Stuart, Behe, Bridget, Fernandez, R. Thomas, Sage, Lynnell, Huddleston, Patricia

“…The Nursery and Garden Industry of Victoria (NGIV) with an international team of horticulture and retail researchers have been using eye tracking technology in…”
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STITCH 'n BITCH: Cyberfeminism, a Third Place and the New Materiality by Minahan, Stella, Julie Wolfram Cox

“…We discuss the emergence of a new craft movement known as Stitch'nBitch. Prevalent around the globe, particularly among women, this movement is based locally…”
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Stitch 'nBitch: Cyberfeminism, a Third Place and the New Materiality by Minahan, Stella, Cox, Julie Wolfram

“…We discuss the emergence of a new craft movement known as Stitch'nBitch. Prevalent around the globe, particularly among women, this movement is based locally…”
Get full text

The Organizational Legitimacy of the Bauhaus by Minahan, Stella

“…Minahan looks at the concepts of legitimacy as discussed in institutional theory. She uses the case study of the German art/craft school, the Bauhaus, to…”
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An exploration of relational customers'response to service failure by Hedrick, Natalie, Beverland, Michael, Minahan, Stella

“…Purpose - The purpose of this paper is to examine how customers with different relational bonds respond to the same service failure. In particular, the…”
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Organizational Decoration: A New Metaphor for Organization Development by Cox, Julie Wolfram, Minahan, Stella

“…The authors call for the introduction of a new metaphor, organizational decoration, to provide a way of conceiving organizational development (OD) as an…”
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Organization, Decoration by Cox, Julie Wolfram, Minahan, Stella

“…While organizational decoration has been of interest to those who study organizational artefacts, we suggest four ways in which decoration is worthy of fuller…”
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