Search Results - "Lukas, B. A."

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  1. 1

    The Effect of Market Orientation on Product Innovation by Lukas, Bryan A, Ferrell, O C

    “…Numerous scholars have debated whether marketing fosters or stifles innovation. This study investigates the relationship between 2 focal constructs in the…”
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    Schools of Thought in Organizational Learning by Bell, S. J., Whitwell, G. J., Lukas, B. A.

    “…This article attempts to bring coherence to the diversity that characterizes organizational learning research. It argues that organizational learning is…”
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  3. 3

    Marketing's reputation and influence in the firm by Merlo, Omar, Lukas, Bryan A., Whitwell, Gregory J.

    Published in Journal of business research (01-03-2012)
    “…This study examines whether or not marketing's influence in the firm is fundamentally a reputation issue. Based on a sample of 122 senior executives of…”
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  4. 4

    Stock analysts' assessments of the shareholder value of intangible assets by Whitwell, Gregory J., Lukas, Bryan A., Hill, Paul

    Published in Journal of business research (01-01-2007)
    “…Marketing decisions create intangible assets. In the absence of formal intangible asset value reporting structures, the stock analyst acts as an independent…”
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    New product quality: intended and unintended consequences of new product development speed by Lukas, Bryan A., Menon, Ajay

    Published in Journal of business research (01-11-2004)
    “…This paper focuses on the quality of newly developed products. The study's purpose is to determine how the speed of developing a new product affects its…”
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  7. 7

    The SGN VIGS Tool: User-Friendly Software to Design Virus-Induced Gene Silencing (VIGS) Constructs for Functional Genomics by Noe Femandez-Pozo Heman G. Rosli Gregory B. Martin Lukas A. Mueller

    Published in 分子植物:英文版 (2015)
    “…Dear Editor, Virus-induced gene silencing (VIGS) is a fast and powerful method to study gene function in plants (Burch-Smith et al., 2004). It is based on…”
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  8. 8

    Antecedents and outcomes of new product development speed: An interdisciplinary conceptual framework by Menon, Ajay, Chowdhury, Jhinuk, Lukas, Bryan A

    Published in Industrial marketing management (01-07-2002)
    “…Modern marketplaces are characterized by speedy technological breakthroughs, rapid changes in sociopolitical conditions and consumer tastes, and continuously…”
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  9. 9

    Strategic fit in transitional economies: The case of China’s electronics industry by Lukas, Bryan A, Tan, J.Justin, Hult, G.Tomas M

    Published in Journal of management (01-01-2001)
    “…The strategic fit paradigm, originally derived from observations in market-based economies, asserts that an appropriate match between environment and strategy…”
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  10. 10

    The health care learning organization by Hult, G T, Lukas, B A, Hult, A M

    Published in Journal of hospital marketing (1996)
    “…To many health care executives, emphasis on marketing strategy has become a means of survival in the threatening new environment of cost attainment, intense…”
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    How can a shareholder value approach improve marketing's strategic influence? by Lukas, Bryan A., Whitwell, Gregory J., Doyle, Peter

    Published in Journal of business research (01-04-2005)
    “…For many marketers, the world of corporate finance, and shareholder value in particular, remains a peripheral issue. Accordingly, marketing's influence at the…”
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  13. 13

    Strategic Type, Market Orientation, and the Balance between Adaptability and Adaptation by Lukas, Bryan A

    Published in Journal of business research (01-06-1999)
    “…This study examines empirically if the strategic balance between adaptability and adaptation - as reflected in the degree of and emphasis in market orientation…”
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  14. 14

    Expert System for Prioritizing the Inspection of Sewers: Knowledge Base Formulation and Evaluation by Hahn, Margaret A, Palmer, Richard N, Merrill, M. Steve, Lukas, Andrew B

    “…This paper describes the development of the knowledge base expert system denoted as Sewer Cataloging, Retrieval and Prioritization System. This computer…”
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  15. 15

    Organizing for new product development speed and the implications for organizational stress by Lukas, Bryan A, Menon, Ajay, Bell, Simon J

    Published in Industrial marketing management (01-07-2002)
    “…This study examines the effects of bureaucratic structure and organizational control on new product development (NPD) speed. It also examines the effects of…”
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  16. 16

    A theoretical perspective of the antecedents and consequences of organizational learning in marketing channels by Lukas, Bryan A., Hult, G.Tomas M., Ferrell, O.C.

    Published in Journal of business research (01-07-1996)
    “…A theoretical framework for the study of organizational learning in marketing channels is developed in this article. The framework is based on: (1) the degrees…”
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  17. 17

    Decline of semen quality during IVF is not associated with subjective male stress by Nouri, Kazem, Litschauer, Brigitte, Sator, Michael, Tiringer, Denise, Ott, Johannes, Walch, Katherina, Hefler, Lukas A, Tempfer, Clemens B

    Published in Asian journal of andrology (01-07-2014)
    “…The aim of the present study was to assess if semen quality declines during in vitro fertilization (IVF) and whether or not this phenomenon is triggered by…”
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  18. 18

    Nature and Social Uses of the Internet: A Qualitative Investigation by MAIGNAN, ISABELLE, LUKAS, BRYAN A.

    Published in The Journal of consumer affairs (01-12-1997)
    “…Despite the rapid growth of the Internet population, very little is known about consumers' perceptions and uses of this new medium. As a result, much…”
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    Re: Commentary on 'Decline of semen quality during IVF is not associated with subjective male stress by Nouri, Kazem, Litschauer, Brigitte, Sator, Michael, Tiringer, Denise, Ott, Johannes, Walch, Katherina, Hefler, LukasA, Tempfer, ClemensB

    Published in Asian journal of andrology (01-07-2014)
    “…We thank the commentator for his valuable insights as expressed in the above commentary. We fully agree that numerous lines of evidence support the assumption…”
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  20. 20

    Strategic Market Position and R&D Capability in Global Manufacturing Industries: Implications for Organizational Learning and Organizational Memory by Lukas, Bryan A, Bell, Simon J

    Published in Industrial marketing management (01-11-2000)
    “…This study explores the relationship between R&D capabilities and strategic market positions in the global manufacturing industry. The findings from a study of…”
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