Search Results - "Lovdal, L T"
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Sex role messages in television commercials : an update
Published in Sex roles (01-12-1989)“…Research to determine whether there have been any changes in the stereotypical portrayal of sex roles in TV commericals in the past ten years is discussed…”
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Journal Article -
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Wanted--doctors who care
Published in Journal of health care marketing (01-03-1989)“…A study was conducted to determine what consumers value in doctors' behavior. Results indicate that consumers in the sample population studied prefer doctors…”
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Journal Article -
3
Sex role messages in television commercials: an update
Published in Sex roles (01-12-1989)“…Aims to determine if there have been any changes in the portrayal of sex roles on television commercials in the past 10 years. Explores the extent to which (1)…”
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Journal Article