Search Results - "Logar, Cyril M."

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  1. 1

    Initiating exporting: The role of managerial motivation in small to medium enterprises by Wood, Andy, Logar, Cyril M., Riley, William B.

    Published in Journal of business research (01-11-2015)
    “…The initiation and continuation of exporting activities of small to medium businesses continue to lag expectations. Assistance in the form of subsidies and…”
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    Journal Article
  2. 2

    A qualitative examination of factors affecting reverse logistics systems for end-of-life computers by Knemeyer, A. Michael, Ponzurick, Thomas G., Logar, Cyril M.

    “…The current study demonstrates the value of utilizing qualitative research methods to analyze logistics problems. Specifically, the study utilizes a…”
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    Journal Article
  3. 3

    Delivering Graduate Marketing Education: An Analysis of Face-to-Face versus Distance Education by Ponzurick, Thomas G., France, Karen Russo, Logar, Cyril M.

    Published in Journal of marketing education (01-12-2000)
    “…Marketing education may be delivered through a number of different methods from face-to-face to distance education. This study analyzes MBA student perceptions…”
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  4. 4

    Commercializing intellectual property: a university-industry alliance for new product development by Logar, Cyril M, Ponzurick, Thomas G, Spears, John R, Russo France, Karen

    Published in The journal of product & brand management (01-07-2001)
    “…This article outlines a process, whereby public research efforts can be joined with private sector product needs creating a commercialization culture that can…”
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    Journal Article
  5. 5

    A qualitative examination of factors affecting reverse logistics systems for endoflife computers by Knemeyer, A. Michael, Ponzurick, Thomas G., Logar, Cyril M.

    “…The current study demonstrates the value of utilizing qualitative research methods to analyze logistics problems. Specifically, the study utilizes a…”
    Get full text
    Journal Article
  6. 6

    Commercializing intellectual property a universityindustry alliance for new product development by Logar, Cyril M., Ponzurick, Thomas G., Spears, John R., Russo France, Karen

    Published in The journal of product & brand management (01-07-2001)
    “…This article outlines a process, whereby public research efforts can be joined with private sector product needs creating a commercialization culture that can…”
    Get full text
    Journal Article
  7. 7

    Referring physician satisfaction: toward a better understanding of hospital referrals by Ponzurick, T G, France, K R, Logar, C M

    Published in Journal of hospital marketing (1998)
    “…Customer satisfaction literature has contributed significantly to the development of marketing strategies in the health-care arena. The research has led to the…”
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    Journal Article