Search Results - "Lings, Ian"

The interplay and growth implications of dynamic capabilities and market orientation by Wilden, Ralf, Gudergan, Siegfried, Lings, Ian

“…This article clarifies the growth implications of a firm's dynamic capability deployment conditional on its market orientation. We develop a framework based on…”
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Dynamic Capabilities and Performance: Strategy, Structure and Environment by Wilden, Ralf, Gudergan, Siegfried P., Nielsen, Bo Bernhard, Lings, Ian

“…Dynamic capabilities are widely considered to incorporate those processes that enable organizations to sustain superior performance over time. In this paper,…”
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An introduction to the application of (case 1) best–worst scaling in marketing research by Louviere, Jordan, Lings, Ian, Islam, Towhidul, Gudergan, Siegfried, Flynn, Terry

“…We review and discuss recent developments in best–worst scaling (BWS) that allow researchers to measure items or objects on measurement scales with known…”
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Consumer acceptance of m-wellbeing services: a social marketing perspective by Schuster, Lisa, Drennan, Judy, N. Lings, Ian

“…Purpose – This study aims to employ the Model of Goal-Directed Behaviour (MGB) to examine the consumer acceptance of technology-based self-service (TBSS) for a…”
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Internal market orientation: Construct and consequences by Lings, Ian N

“…Research in services has long recognized the need for managers to focus internally on employees as well as externally on customers. This internal focus is the…”
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How Gratitude Influences Customer Word-Of-Mouth Intentions and Involvement: The Mediating Role of Affective Commitment by Fazal-e-Hasan, Syed Muhammad, Lings, Ian N., Mortimer, Gary, Neale, Larry

“…This current research examines how gratitude and affective commitment work together to improve customer-organizational relationships. Using theories from…”
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Socio-emotional and operational demands on service employees by Lings, Ian, Durden, Geoffrey, Lee, Nick, Cadogan, John W.

“…Enacting appropriate behaviors often requires service employees to suppress genuine emotions and/or express other emotions, genuine or contrived. Managing…”
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The impact of internal and external market orientations on firm performance by Lings, Ian N., Greenley, Gordon E.

“…The role of internal marketing in developing organisational competencies is identified as a key area for continued research (Rafiq & Ahmed, 2003 ). One…”
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Examining the antecedents and consequences of gratitude by Fazal E. Hasan, Syed, Mortimer, Gary, Lings, Ian N, Neale, Larry

“…Purpose This study aims to propose the emotional response of gratitude as a mediating mechanism to explain the relationship between perceptions of a service…”
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Internal market orientation and market-oriented behaviours by Lings, Ian N, Greenley, Gordon E

“…Purpose - The purpose of this empirical paper is to investigate internal marketing from a behavioural perspective. The impact of internal marketing behaviours,…”
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Measuring Internal Market Orientation by Lings, Ian N., Greenley, Gordon E.

“…Internal marketing has been discussed in the management and academic literature for more than three decades, yet it remains ill defined and poorly…”
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The role of brand innovativeness and customer hope in developing online repurchase intentions by Fazal-e-Hasan, Syed Muhammad, Ahmadi, Hormoz, Kelly, Louise, Lings, Ian N.

“…This study considers the role of customer hope in the online purchasing environment. It presents a model which positions customer-perceived brand…”
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Strategic planning and performance: Extending the debate by Rudd, John M., Greenley, Gordon E., Beatson, Amanda T., Lings, Ian N.

“…This article extends the debate regarding the relationship between strategic planning and performance. It addresses criticism of previous empirical studies…”
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Industry branding: attracting talent to weaker profile industries by Wallace, Michelle, Lings, Ian, Cameron, Roslyn

“…There is global competition for engineering talent with some industries struggling to attract quality candidates. The ‘brands’ of industries and organisations…”
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Buying a sponsor's brand: the role of affective commitment to the sponsored team by Lings, Ian N., Owen, Kate M.

“…Sponsorship is increasingly important in a firm's communication mix. Research to date has focused on the impact of sponsorship on brand awareness and its…”
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Investigating attitudes towards three South American destinations in an emerging long haul market using a model of consumer-based brand equity (CBBE) by Bianchi, Constanza, Pike, Steven, Lings, Ian

“…Despite the importance of destination image in market competitiveness, and the popularity of the field within tourism literature, there remains a dearth of…”
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Internal marketing and supply chain management by Lings, Ian N

“…Presents a model of service quality which is based on both internal and external customer and supplier groups in supply chain partners. Two possible types of…”
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Internal market orientation determinants of employee brand enactment by Boukis, Achilleas, Gounaris, Spiros, Lings, Ian

“…Purpose This study aims to explore how the adoption of internal market orientation (IMO) can enhance front-line employee brand enactment within an…”
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The influence of internal communication on employee engagement: A pilot study by Karanges, Emma, Johnston, Kim, Beatson, Amanda, Lings, Ian

“…•We test the association between internal communication and employee engagement.•We measure internal communication at two levels: Organizational and…”
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Employer branding: strategic implications for staff recruitment by Wilden, Ralf, Gudergan, Siegfried, Lings, Ian

“…In many developed economies, changing demographics and economic conditions have given rise to increasingly competitive labour markets, where competition for…”
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