Search Results - "Letheren, Kate"
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1
Effects of personification and anthropomorphic tendency on destination attitude and travel intentions
Published in Tourism management (1982) (01-10-2017)“…This research examined how individual differences in anthropomorphic tendency (the tendency to humanize non-human agents/objects) influence how people respond…”
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2
The 5R Guidelines for a strengths-based approach to co-design with customers experiencing vulnerability
Published in International journal of market research (01-03-2023)“…This research note addresses a significant gap in the literature in researching marginalised customers who may potentially experience vulnerability: the need…”
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3
The transformative service paradox: the dilemma of wellbeing trade-offs
Published in Journal of service management (29-06-2020)“…PurposeA transformative service aims to improve wellbeing; however, current approaches have an implicit assumption that all wellbeing dimensions are equal and…”
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Robots should be seen and not heard…sometimes: Anthropomorphism and AI service robot interactions
Published in Psychology & marketing (01-12-2021)“…There is a growing need to understand how consumers will interact with artificially intelligent (AI) domestic service robots, which are currently entering…”
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Black, white or grey magic? Our future with artificial intelligence
Published in Journal of marketing management (12-02-2020)“…Are new technologies driving us towards dystopia or utopia - or something in between? Marketers not only have a stake in finding out the answer to this…”
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Mapping the deepfake landscape for innovation: A multidisciplinary systematic review and future research agenda
Published in Technovation (01-07-2023)“…Deepfakes are an emerging communication innovation possessing vast implications for innovation scholarship. A systematic literature review of multidisciplinary…”
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I'm no expert, but … ? Consumer use of supportive digital tools in health services
Published in Journal of service theory and practice (09-03-2022)“…PurposeThe use of supportive digital technology – the provision of supportive services and self-management health tools using digital platforms – by marketers…”
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Rules of (household) engagement: technology as manager, assistant and intern
Published in European journal of marketing (20-09-2019)“…Purpose Practitioners need to understand how households will engage with connected-home technologies or risk the failure of these innovations. Current theory…”
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Reducing deviant consumer behaviour with service robot guardians
Published in The Journal of services marketing (28-02-2023)“…Purpose The purpose of this research is to understand whether service robots can safeguard servicescapes from deviant consumer behaviour. Using routine…”
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A strengths-based approach to eliciting deep insights from social marketing customers experiencing vulnerability
Published in Journal of marketing management (24-07-2022)“…The notion of vulnerability is relevant to much of social marketing as interventions often involve people seeking support or people experiencing disadvantage…”
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11
Are households ready to engage with smart home technology?
Published in Journal of marketing management (13-10-2019)“…This paper contributes new knowledge regarding consumers' preparedness for smart home technology adoption. This research bridges together three important…”
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Empowering low-socioeconomic status parents to support their children in participating in tertiary education: co-created digital resources for diverse parent personas
Published in Higher education research and development (23-02-2022)“…Increasing the participation of students from low-socioeconomic status (LSES) communities in tertiary education has been a policy focus of successive…”
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13
Exploring the resources associated with consumer vulnerability: Designing nuanced retail hardship programs
Published in Journal of retailing and consumer services (01-11-2020)“…Retailers across a variety of sectors offer hardship programs to assist consumers who are experiencing vulnerability. Hardship programs are typically designed…”
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14
Avoiding excessive AI service agent anthropomorphism: examining its role in delivering bad news
Published in Journal of service theory and practice (02-01-2024)“…PurposeThe aim of this paper is twofold. First, it seeks to understand how different forms of anthropomorphism, namely verbal and visual, can enhance or…”
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Brace yourself! Why managers should adopt a synthetic media incident response playbook in an age of falsity and synthetic media
Published in Business horizons (01-03-2023)“…Synthetic media presents looming threats to managers in a business setting. To address this issue, we first offer a short overview of the evolution of media…”
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Before crisis: How near-miss affects organizational trust and industry transference in emerging industries
Published in Public relations review (01-06-2020)“…•Investigated how media reports of near-miss affected trust.•Conducted a 2 (near-miss cause) x 3 (trust repair strategy) experiment.•Found that apology was the…”
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Blurring of boundaries: Consumer self‐narratives in digital virtual leisure
Published in International journal of consumer studies (01-03-2024)“…This article examines digital virtual leisure and the impact of increasingly blurred boundaries between the digital and physical worlds on consumer…”
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The Robotic-Human Service Trilemma: the challenges for well-being within the human service triad
Published in Journal of service management (27-06-2023)“…PurposeThe human service triad (i.e. the relationship between the customer, frontline employee (FLE) and managerial employee) experiences a range of well-being…”
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The effects of gender, age, and videogame experience on performance and experiences with a surgical robotic arm: an exploratory study with general public
Published in Journal of robotic surgery (01-06-2022)“…Robotic surgery is increasing in prevalence, thanks to its potential benefits for patients (e.g., reduced blood loss) and surgeons (e.g., ergonomics). It is…”
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Individual difference factors related to anthropomorphic tendency
Published in European journal of marketing (09-05-2016)“…Purpose This paper aims to addresses an important gap in anthropomorphism research by examining the individual-level factors that correlate with…”
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