Search Results - "Lemon, Laura L"
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Risk Communication Emergency Response Preparedness: Contextual Assessment of the Protective Action Decision Model
Published in Risk analysis (01-02-2018)“…Studies are continuously performed to improve risk communication campaign designs to better prepare residents to act in the safest manner during an emergency…”
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Enhancing Trustworthiness of Qualitative Findings: Using Leximancer for Qualitative Data Analysis Triangulation
Published in Qualitative report (01-03-2020)“…This paper offers an approach to enhancing trustworthiness of qualitative findings through data analysis triangulation using Leximancer, a text mining software…”
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The employee experience: how employees make meaning of employee engagement
Published in Journal of public relations research (02-11-2019)“…This study sought to understand the lived experiences of employees by taking a co-creational approach to examine how employees make meaning of employee…”
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Diving deeper into shared meaning-making: Exploring the zones of engagement within a single case study
Published in Public relations review (01-11-2019)“…•This study used interviews and focus groups (n = 77) to examine the zones of engagement within a government contractor.•The findings demonstrate how the…”
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Public relations and zones of engagement: Employees’ lived experiences and the fundamental nature of employee engagement
Published in Public relations review (01-03-2018)“…While employee engagement has been primarily explored within the business, human resources and management disciplines, public relations research has more…”
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Investigating the effects of host trust, credibility, and authenticity in podcast advertising
Published in Journal of marketing communications (18-08-2023)“…After decades of catering to niche audiences, podcasting is now recognized as a booming industry with more than 100 million Americans tuning in every month…”
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Delving into disengagement as a distinct construct: A proposed research agenda for public relations scholars
Published in Public relations inquiry (01-09-2024)“…Public relations scholars have greatly impacted the understanding of employee engagement in terms of definitions, theory development, antecedents, outcomes,…”
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A process view of the role of integrated marketing communications during brand crises
Published in Qualitative market research (10-06-2019)“…Purpose This paper aims to explore the internal processes that can enable firms to identify and effectively respond to brand crises, with various groups…”
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Consumer response to podcast advertising: the interactive role of persuasion knowledge and parasocial relationships
Published in The Journal of consumer marketing (27-11-2023)“…Purpose The purpose of this study is to examine whether consumers are able to critically evaluate promotional content presented by a podcast host with whom…”
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Narratives of risk communication: Nudging community residents to shelter-in-place
Published in Public relations review (01-03-2019)“…•To report a major segment of a four-part quasi-longitudinal study on community emergency management communication.•To feature the role that narrative theory…”
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Pandemic Problems in the Ivory Tower: Exploring Employee Engagement During the COVID-19 Crisis
Published in International journal of strategic communication (01-01-2024)“…The purpose of this study was to investigate how communication constituted the engagement experiences of employees at research-intensive universities during…”
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Addressing grand challenges: perceptions of interdisciplinary research and how communication structures facilitate interdisciplinary research at US research-intensive universities
Published in Journal of communication management (London, England) (23-10-2023)“…PurposeThe purpose of this research was to understand the role of interdisciplinarity in research and how communication structures and processes at…”
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The case for internal communication: an investigation into consortia forming
Published in Corporate communications (23-06-2021)“…PurposeThe present study investigates the nature of newly formed organizations and how internal communication influences these entities, where change is…”
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“I thought they’d do more”: conflicting expectations of crowdfunding communication
Published in Journal of communication management (London, England) (18-06-2019)“…Purpose The purpose of this paper is to explore the comprehensive, ongoing role of communication in an enterprise crowdfunding context, which has been largely…”
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Current students as university donors?: determinants in college students’ intentions to donate and share information about university crowdfunding efforts
Published in International review on public and nonprofit marketing (01-03-2019)“…Crowdfunding has gained popularity as a fundraising strategy for reaching an online “crowd” of contributors, with many making small donations and promoting the…”
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Beyond reputational and financial damage: Examining emotional and religious harm in a post-crisis case study of Hillsong Church
Published in Public relations review (01-03-2023)“…Religious organizations have largely been overlooked in public relations scholarship, particularly in the crisis communication literature. Additionally,…”
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Ethics of care in action: Overview of holistic framework with application to employee engagement
Published in Public relations review (01-11-2022)“…At the heart of public relations is the act of creating relationships that facilitate dialog, collaboration, and ongoing trust. This paper aims to…”
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Sponsored #Ad: Agency Perspective on Influencer Marketing Campaigns
Published in Journal of current issues and research in advertising (01-01-2019)“…As digital and social media continue to grow in terms of usage and advertising expenditures, the advertising industry has been forced to develop innovative…”
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Somebody's watching me: boundary turbulence and its impact on employee engagement
Published in Corporate communications (15-11-2024)“…PurposeThe purpose of this paper is to use the concept of boundary turbulence from Communication Privacy Management (CPM) theory to better understand how…”
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Enriching employee engagement using complexity theory
Published in Public relations inquiry (01-05-2021)“…This paper conceptually draws the connections between complexity theory and employee engagement. Instead of the tendency to adhere to a binary, dichotomous…”
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