Search Results - "Kumar, V."

Toll-like receptors in sepsis-associated cytokine storm and their endogenous negative regulators as future immunomodulatory targets by Kumar, V.

“…[Display omitted] •Sepsis infects more than 48.9 million people world-wide, with 19.7 million deaths.•Cytokine storm plays a significant role in sepsis, along…”
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Toll-like receptors in the pathogenesis of neuroinflammation by Kumar, V.

“…Toll-like receptors (TLRs) are discovered as crucial pattern recognition receptors (PRRs) involved in the recognition of pathogen-associated molecular patterns…”
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Transformative Marketing: The Next 20 Years by Kumar, V.

“…Transformations in the marketing function reflect changes in the immediate business environment. While the impact of transformations can be identified through…”
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Targeting macrophage immunometabolism: Dawn in the darkness of sepsis by Kumar, V.

“…Sepsis is known since the time (470 BC) of great Greek physician, Hippocrates. Advancement in modern medicine and establishment of separate branches of medical…”
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Competitive Advantage Through Engagement by KUMAR, V., PANSARI, ANITA

“…The authors highlight the need for and develop a framework for engagement by reviewing the relevant literature and analyzing popularpress articles. They…”
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Customer engagement: the construct, antecedents, and consequences by Pansari, Anita, Kumar, V.

“…In this study, we highlight the need and develop a framework for customer engagement (CE) by reviewing the marketing literature and analyzing popular press…”
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Creating Enduring Customer Value by Kumar, V., Reinartz, Werner

“…One of the most important tasks in marketing is to create and communicate value to customers to drive their satisfaction, loyalty, and profitability. In this…”
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Evolution of Marketing as a Discipline: What Has Happened and What to Look Out For by Kumar, V.

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A Theory of Customer Valuation: Concepts, Metrics, Strategy, and Implementation by Kumar, V.

“…Customer value refers to the economic value of the customer's relationship with the firm. This study approaches the topic of customer value for measuring,…”
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T cells and their immunometabolism: A novel way to understanding sepsis immunopathogenesis and future therapeutics by Kumar, V.

“…[Display omitted] •Currently no direct target-based therapeutic approach is available for sepsis.•Immunopathogenesis of sepsis also involves an alteration in…”
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Robotics for Customer Service: A Useful Complement or an Ultimate Substitute? by Xiao, Li, Kumar, V.

“…We propose a conceptual framework that includes the antecedents and consequences of firms’ adopting and integrating robotics into their customer service…”
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A strategic framework for a profitable business model in the sharing economy by Kumar, V., Lahiri, Avishek, Dogan, Orhan Bahadir

“…There is an increasing interest in the rapid rise of the sharing economy, from both academicians and practitioners. Recent research has focused primarily on…”
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Inflammation research sails through the sea of immunology to reach immunometabolism by Kumar, V.

“…Inflammation occurs as a result of acute trauma, invasion of the host by different pathogens, pathogen-associated molecular patterns (PAMPs) or chronic…”
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Understanding the complexities of SARS-CoV2 infection and its immunology: A road to immune-based therapeutics by Kumar, V.

“…[Display omitted] •SARS-CoV2 is believed to evolve in horseshoe bats or in secondary animal host before infecting humans.•Clinical symptoms of COVID-19…”
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Integrating Theory and Practice in Marketing by Kumar, V.

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Possible Neuroprotective Mechanisms of Physical Exercise in Neurodegeneration by Mahalakshmi, B, Maurya, Nancy, Lee, Shin-Da, Bharath Kumar, V

“…Physical exercise (PE) improves physical performance, mental status, general health, and well-being. It does so by affecting many mechanisms at the cellular…”
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The role of university research centers in promoting research by Kumar, V.

“…As businesses evolve, our understanding of them also con tinues to evolve. A key factor for this evolving understanding has been the impact of ongoing…”
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Dendritic cells in sepsis: Potential immunoregulatory cells with therapeutic potential by Kumar, V.

“…[Display omitted] •Sepsis is a disease of immune dysregulation.•DCs are regulator of immune homeostasis and inflammatory process.•Sepsis-induces apoptotic…”
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New perspectives on business model innovations in emerging markets by Kumar, V., Srivastava, Rajendra

“…This article discusses the ten research papers compiled for the Journal of Academy of Marketing Science ( JAMS ) Special Issue, which has the express purpose…”
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Global implications of cause-related loyalty marketing by Kumar, V

“…PurposeLoyalty programs (LPs) worldwide are maturing even as such programs are growing at a sluggish pace and losing appeal among consumers. This creates a…”
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